Vikas Agrawal
Free vs Paid Tools: Which Is Best for Finding Quality Prospects?
It will do your business good if you discover early the importance of investing in the right tools. For instance, it is a must in finding quality prospects. And if you think about it, this part is only the beginning. Leveraging free services isn’t...
5 Things to Consider Before Outsourcing Your Customer Service
Image Courtesy Outsourcing is a gift from the rapidly evolving internet technology to small businesses. It gives them access to the global pool of talent while still receiving competitive pricing. When it comes to customer service, many companies had doubts on how outsourcing fits the…
Customer Service Starts at The Office: How Employee Advocacy Can Transform Your Brand
Image source Building a positive brand image takes more than just articulating your message via content and feeding it to your target audience. To make a strong impression, you also need to consider other factors that affect engagement, including your timing, customer service, and trust.…
Monitoring Solutions Can Be Utilized to Increase Company’s Overall Productivity
When monitoring solutions were first introduced, everyone rejected them. People saw them as invasion of their privacy. However, with time, these monitoring solutions evolved, ensured people’s privacy and now they have become pretty common and are being utilized in most multinational corporations. The reason...
How to Jazz Up Your CX Using Digital Technology
With great technology comes great responsibility. Marketers aiming to craft customer-centric campaigns must heed those words—derived from Spider-Man's wise Uncle Ben, no less. It is important to pause and think about your way of harnessing digital technology to design a delightful customer experience (CX). That...
4 Reasons Why Hackers Might Be After Your Customer’s Data
Malware, breaches, security compromised and so many other terms to get to the very same idea: cybercrime. Hackers have found themselves a way to make a living since the early days of the millennial decade; yet despite security resources happen to be in constant...
5 Steps to Use Instagram as a Customer Engaging Factor
The photography giant, the social media network everybody casually talks about between chit-chat. Instagram, now part of the Facebook Corporation, is the world’s most acknowledged photo sharing application and a place where over 700 million active users share tiny details of their personal lives...
Essential Personal Security Facts Your Customers Need to be Aware
There is a huge gap between just providing the service your customers are acquiring and creating solutions for their common-day inconveniences. As part of such a competitive industry like what e-commerce can be thought of, from time to time we can come across users...
Email Protection Tips Your Clients Ought to Know
How many times a day does your company get emails from customers saying their system/PC was hacked; therefore, data loss and they need to get back the purchases made at your store? Perhaps for those who aren’t in touch with e-commerce, this isn’t something...
Improving Customer Experience with a Neater Login Interface
How many times a day do we get emails or chat questions regarding the loss of login credential from clients for the most curious reasons? From forgetting their login data, switching pcs, made a typo while entering mail or password, etc. Solving these inconveniences,...
6 Ways to Secure Customer Engagement in the Banking Industry Today
As we all know, customer engagement is not something to be achieved overnight, especially in competitive markets like the banking industry, where creative marketing strategies with surprising offers seem to be the way to stay up on top in comparison with your competitors. But,...
These Customer-Centric Issues will Potentially Slow Down the Content Streaming Industry
Image Courtesy Content streaming has become a huge industry over the past couple of years. Driven by the need to cut the cord and the many benefits of video-on-demand services, consumers have taken to content streaming by the millions. In the US, over 42% of...
These IoT Challenges Pose the Biggest Threat to Customer Satisfaction and Retention
Image Courtesy The Internet of Things (IoT) has been hailed as one of the biggest disruptive forces of the 21st century - and for all the right reasons. We are now speaking to our cars, refrigerators, and home appliances; things that would have landed you...
How Data Breaches can Ruin CX for your Startup
Image Courtesy Over the past few years, businesses moved from old fax machines and landlines to IP PBX systems and VoIP as the main methods of business communication. Despite the obvious advantages (speed and quality), these communication platforms are still vulnerable to hacks and breaches...
9 Tools that Boost Blog Conversions
Whether you run a niche blog or an e-commerce store, traffic is meaningless without conversion rate optimization or CRO. Sure, building blog traffic is already a daunting task. But in order to monetize a website, you need to make sure visitors turn to subscribers,...
The Importance of Teaching Cyber Security to Your Customers
With a notorious increase in cyber crime these days, insurance companies are experiencing a higher demand from small and large corporations in what regards to reinforcing their security means for protecting sensitive data. However, for many small businesses, cyber security is still a grey...
How to develop and nurture a Culture of Innovation in the Modern Workforce
Image Courtesy In many ways, innovation is the engine that drives growth for any company. An innovative workforce enables companies to grow from within, usually because employees are best-placed to understand product development, business operations, and demands from the company’s customer base. Over the years,…
What Insurance Companies Can Learn From the Dark Web
Unknown to many, all the websites that are within our reach through search engine sites like Google, Bing, etc. are roughly 4% of the overall content available on the Internet. This group of websites are known to be the “Surface Web”, which is what...
Rethinking Customer Retention Strategies in the Media Streaming Industry
Consumers are no longer getting their entertainment fix from movie and music stores. Consumers are streaming media content from OTT providers like Netflix and Hulu for movies and Spotify for music, which has seen people across different market segments cut ties with cable and...
These Future-Proof Tips will help you Create Engaging Content
Content marketing has always been an important facet of digital marketing. When done correctly, content marketing can boost brand visibility and authority, increase conversions, satisfied customers, and a high ROI. However, getting to the holy grail of engaging content is getting harder with each passing...