Adrian Swinscoe

Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies

Combining his own professional experiences working as a CEO with his extensive research and expertise as an international authority on customer relationships, author Bob Thompson reveals the five routine organizational habits of successful customer-centric businesses: Listen, Think, Empower, Create, and Delight.

Employees can make or break great customer experiences. Are you engaging them for growth? VIDEO

To deliver a great customer experience, you must first do the work of ensuring your employees are empowered to deliver on your vision. See how our community platform is designed to shape an ecosystem of knowledge between decision makers and the front line, ensuring greater ROI on your CX program.

Getting Your CX Program Unstuck: 3 Secrets From the Trenches

Are your Customer Experience efforts stalled or struggling to show benefits that the CFO will understand? Get the secrets to CX success plus tips on how to deal with common roadblocks and how to use maturity modeling to know where to focus your attention.

Transform Customer Care in 2019: New Research on When Consumers Prefer to Talk or Type

[11/29/2018] From the phone to Alexa, consumers expect brands to be ready for them anytime, anywhere. New research with 2,000 US adult consumers reveals what prompts one consumer to pick up a phone, while others to use social media to engage with a brand.

Connect In the Now: Preparing Your Brand to Engage with Today’s Consumers

Today, experiences are won or lost in the moment they occur. Learn how brands can take advantage of new ways (mobile apps, messaging, connected devices, and more) to engage with customers in real-time to turn a live experience into an opportunity to proactively improve.