Manash Chaudhuri
What Is Blockchain and How It Can Revolutionize Businesses and CRM As We Perceived...
Since 2000, we all have seen a parade of technology emerging, which includes mobile technology, browser-based cloud computing, social media, workflow management, journey mapping, Big Data, IoT, and last but not the least Blockchain. It is typical that at first there is only a...
The Whole New World Of Voice Recognition Technology For CRM Platforms
We all spend a considerable amount of our time talking to our gadgets these days. Whether we are looking for weather updates from Siri or directions from Alexa, speech is becoming the mode of preferred communication with modern technology. A future that even in...
Effortlessly Engage With Your Customers Using A Converged CRM
With the advancement of technology, your customers can now engage you through various mediums. Whether that be through email, social media or in person – it’s extremely important to have a system in place to handle the influx of dialogue between you and your...
Why one Unified and Converged CRM is way better than multiple siloed software systems?
You have asked for a monthly report. After waiting for several hours what you get is a spreadsheet haphazardly stuffed with figures. Worse, the report is incorrect and does not include the entire month's data. But before you raise your finger at your employees,...
What are the key Marketing trends of 2016 and how many are you actually...
Marketing is complex, dynamic and volatile! It is constantly changing to technology and customer preferences. For any business to flourish requires a great deal of effort - the effort to stay up on modern marketing trends and imbibe them fast into the strategies. To...
CRM and Customer Engagement have become (nearly) inseparable. Do you know why??
Customer Relationship Management (CRM) plays an important role in the success of most organizations today. It helps in the entire process of finding, catching and retaining customers over time. Any organization that faces trouble in one or more of these areas, CRM is the...
Are the old-school marketing strategies enough for our business or do we need the...
Running a business used to be simpler. Now it's ain't even close to that. WE are compelled to focus on customers - who are diverse and fragmented, with high demands and little patience. And businesses who can't keep up with this fall by the...
Can only large enterprises drive great Customer Experiences at every touch point or even...
Consumers have become comfortable in interacting with companies across a growing number of channels. But while this has become a blessing for the large enterprises, has it become a curse for the smaller businesses? Let's find out: By now you already know the nature of...
Does Small Business need multiple cheaper solutions or a single integrated and complete solution?
"Price Addiction" – small business owners share this common attribute. In the constant tussle of competing with the larger enterprises at a restrained budget, small businesses are hooked on getting software solutions at the most discounted rates. But does that generate value? Let's...
CRM Predictions for 2016
CRM has grown exponentially. Those who have studied about CRM will strongly agree how this software that got initially conceptualized as a 'Basic Contact Management System' has pushed the boundaries and transformed into a 'Comprehensive and Integrated Business Management Solution' (hint: new-age CRMs). Is...
New Year’s Resolutions for Small Business
The curtains have fallen on 2015; and a new and bright 2016 has showed up its face But are you still stuck up in the last year, thinking what all you could have changed?New Year brings the perfect opportunity to re-commit ourselves to be better....
Marketing Automation: Everything you need to know!
You have heard it getting mentioned multiple times in conferences and seminars. It's on the lips of every business expert. It's advocated by every marketer.But at the end of the day – you still do not know exactly what is marketing automation.Do not...
How Small Businesses can up their game in Customer Service?
The trend of dynamic customer expectations has made it very challenging for small businesses to sustain. To be more competitive and experience a steady growth, small businesses need to implement best customer service technologies.Gartner has stated in one of its reports – Customer...
How to build a High-Performing Sales Team?
Endless cups of coffee and multiple brainstorming sessions – but still not able to come up with ideas to improve your sales team performance? Do not panic. Because you are certainly, not the only one. According to business survey groups, 2/3 of B2B organizations...
Why is CRM the ideal solution for every small business?
CRM is a great tool for customer management! However, unfortunately, many small businesses have still not started using it. Reason - A myth that CRM software is designed only for the large businesses. And this is what is keeping most of the SMBs...
The road-map to buying a CRM
Even if you have just recently opened your startup venture, you must have heard the acronym CRM. These are software solutions designed to strictly manage customer-company interactions at large. In recent years, CRMs have become synonymous with every small, medium and enterprise-grade...
Customer Engagement: How can the small and medium-sized businesses get the best out of...
In today’s highly dynamic and interactive business environment, ‘’customer engagement” plays an instrumental role in co-creating a stellar customer experience. Business practitioners and experts suggest that effective customer engagement amplifies the customers’ satisfaction towards the brand. Engaged customers show a greater loyalty and act...
What you need to do after implementing a cloud CRM solution?
Worldwide CRM market has grown by 13.3% in the last year, from $20.4B in 2013 to $23.2B in 2014. 47% of total CRM software revenue in 2014 has been generated from SaaS-based CRM applications. Gartner While hyper growth is the dream of every business, very…
4+1 Ways: How CRM usage boosts Business Sales
At every point, a savvy entrepreneur looks forward to augment its business sales. While the methods for doing this are galore – experts emphasize upon investing in a Customer Relationship Management software solution with robust sales force automation and management capabilities. That’s because CRM is...
The Five Keys to Effective Sales Prospecting
Prospecting is the topmost priority of all sales leaders and agents. Whether it is new customer acquisition or existing account retention, in either case, prospecting is the foundation for better results in lead management and account management. And hence, for any organization to thrive...