Editor's Picks
Thought Leadership Articles
Customer Experience ROI Handbook: Proving CX Value to Executives
Your Customer Experience ROI Handbook started with "What is CX ROI?" (return on investment) and continues here with "Proving CX Value" in chapter two...
Get Off the Functional Performance Hamster Wheel. Take the Plunge into Emotional CX
Transactions and relationships are intrinsically interrelated but are inherently different. Measuring and managing both makes sense. What's more important and companies typically fail to...
The Fine Art of Experience Pruning… Because Sometimes Less is More
From 1914 to 1925 the best-selling vehicle in the world only came in one color: black. Color was not the only constraint; when the...
Finding Subscription Success: Three Strategies for Grocers and Omnichannel Retailers
Can a retailer's loyalty program drive customer loyalty and become a source of revenue? Some retailers and grocers are already leveraging the idea of...
Think Tank Discussions
8 Signs That Your Team or Company May Not be a Customer First Team
While your slogans, support site, and company all promote customer first, here are eight signs that this may not be the truth.
Awin Prioritizes Customer Experience Personalization with New Platform Features
New Tools Let Advertisers Achieve Greater Success with More Automation, Deeper Insights, and Publisher Reward Opportunities