Thomas Griffin

6 Tips to Ensure Lasting Customer Relationships

Every company wants to retain its customers for life. But, acknowledging lasting customer relationships is easier said than done. There are many factors that prevent you from retaining your customers. Enticing offers from your competitors, changes in customer preferences, and you taking customer loyalty for...

6 Ways to Build Customer Trust

One of the challenging obstacles that most businesses face is gaining the trust of their customers, especially when getting started. People are less likely to trust brands they're not familiar with due to many reasons. Even if you're an established brand, customers form associations with...

7 Ways to Effectively Solve Disagreements with Your Customers

The customer is always right. Almost all successful businesses worldwide operate by this motto. Yet, we often acknowledge disagreements among our representatives and customers. Despite being learned and well-trained to handle complex customer queries, it's not unusual for businesses to witness conflicts among their customers...

The Dos and the Don’ts of Customer Service

Customer service is important. It helps you to ensure customer satisfaction and acknowledge lasting relationships. Customer service is one of the top priorities for businesses worldwide. They strive to deliver the best customer service by ensuring that the customers are happy with their purchases. However,…

5 Ways to Listen to What Your Customers Have to Say

Customers are generally very assertive about sharing negative experiences. But, they often shy away when their overall experience is positive. It's reported that only 6% of customers share reviews about their preferred solutions. A positive review from a satisfied customer helps you attract new leads....

6 Tips to Improve Customer Retention via Email Marketing

Email marketing is one of the efficient marketing tactics used by brands worldwide to retain their customers. This marketing strategy has worked out for businesses in diverse industries and is considered a cost-effective way to minimize churn. That said, retaining customers via email marketing requires...

6 Simple Strategies to Boost Customer Retention

The cost of acquiring new customers is 5x more than retaining them. However, retaining customers is comparatively an intricate process. It takes a lot to earn your customers' trust and acknowledge undying loyalty. Customer preferences are rapidly changing no matter the niche you target. The...

5 Tips to Create a Customer Acquisition Strategy for SaaS

Customer acquisition may work a bit differently for SaaS companies compared to other businesses that offer tangible solutions. Even compared to companies with a digital presence, customer acquisition for SaaS is a totally different ball game.  That's the reason why most businesses struggle at acquiring...

Customer Support vs Customer Success – Know the Difference

We often hear people using customer support and customer success interchangeably but they are totally different tactics. Customer support refers to solving problems and fixing issues faced by customers. So, in a way, it’s more of a reactive approach. On the other hand, customer success...

6 Reasons You Should Reach Out to Customers for Reviews

Customer reviews are important, whether you're an established brand or just getting started. Around 72% of customers are less likely to make a purchase decision unless they've read the reviews. A vast majority of customers tend to rely on the experiences and opinions of others...

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