Susan Smith
Susan Smith
Susan Smith is an online marketing professional and has been with Promo Direct for past 10 years. She likes to blog about branding tips, business and marketing, and facts about promotional products. Besides that, she loved travelling & photography.
5 Steps To Ensure That Your Small Business Is Successful
Running a small business can be overwhelming for most entrepreneurs. This is because there are a lot of factors that need to be considered...
Why B2B Startups Fail and How to Stop it from Happening
According to Bloomberg, 8 out of 10 entrepreneurs fail within 18 months of starting their business. In fact, US Census Bureau’s Business Dynamic Statistics...
A Brief Look At Multichannel vs. Omnichannel Marketing
A lot of people get confused between Multichannel and Omnichannel marketing. There is clearly a lack of understanding regarding what both these terminologies represent....
5 B2B Marketing Communication Strategies You Should Adopt In 2017
B2B marketing communication is getting complicated with every passing day. Marketing teams are trying their best to stay one step ahead of competitors. There...
5 Reasons To Choose A/B Testing For Your B2B Website
Let's go back to school and relive all the pleasant memories. Try recollecting your favorite friends and the moments you spent with them. Also,...
6 Young Successful Entrepreneurs To Get Inspired From!
It takes a lot of patience and determination to excel as an entrepreneur. The most successful entrepreneurs are those who spent decades building a...
8 Reasons To Start A Blog For Your Business
Almost everybody has heard about blogs and the impact they have on readers across the world. Hop online and you will come across a...
7 Simple B2B Marketing Strategies You Should Rely On For Long-term Success
Some people find B2B marketing easier to accomplish than B2C marketing. Others find B2B marketing a tough nut to crack. The truth is that...
5 Creative & Cost-efficient Summer Marketing Ideas
Summer presents the perfect opportunity to get some quality branding outdoors. There are a lot of small businesses that launch their marketing campaigns during...
International Women’s Day: 6 Creative Marketing Ideas To Celebrate
March 8 is celebrated as International Women's Day around the world. This special day helps to focus on issues such as gender equality and...