Jim Smith
Jim Smith
YCHANGE International
Jim Smith mentors entrepreneurial start-ups and counsels small to mid sized companies that are looking to expand or are under performing or under capitalized.
10 Concepts To Help You Uniquely Define Your Favorite Customer
If you don't already understand that your business is customer driven and that it all starts and ends with the customer, then you need...
Social Media is a Must in Today’s Small Business
Gone are the days when face to face interaction was the premier means of gaining a customer's business. No longer is there a need...
3 Social Media Sites Your Small Business Must Utilize
There's no question that social media has exploded over the last few years. It has exploded through the use of tools such as Facebook,...
The Case for Humor In Small Business
Kevin Daum wrote in the Monday March 5th edition of Inc. that there are three powerful reasons why using humor attracts customers and helps...
10 Concepts You Need to Succeed As CEO
So you want to be the Top Gun in your organization. Well here are the 10 C's you must consider in order to...
12 Pointers To Becoming a Successful Entrepreneur
So you decided to go into business for yourself. Well here are twelve critical pointers you will need to succeed in your entrepreneurial venture. ...
Defining Cloud Computing
The National Institute of Standards and Technology (NIST), an arm of the US Department of Commerce, published a NIST Definition of Cloud Computing. ...
20 Man Made Disasters That Can Bring Your Small Business To A Halt
Every small business should try to understand and document the impact of each of these disasters on the business and put into place a...
In Response to “Why There is No Social Media Scorecard”
I follow Ari Herzog and have much respect for what he writes. Nevertheless, a statement he made in his post of today just doesn't...
4 Step Process For Growing Your Small Business
When the challenges of growing your business are simply too much for you to handle and you have weak spots that could hurt your...
10 Step Process For Starting Up A New Business
If you are thinking of starting up a new business, here are ten crucial steps that should be taken in this order to assure...
10 Roadblocks To Running A Successful Small Business
There are certain behaviors that an entrepreneur must avoid in order to be successful in his/her small business venture and these are: photo credit:...
The Sapphire Hotel – An Ode To Customer-Driven Marketing
Last night the two gorgeous owners of the Sapphire Hotel celebrated their 5th anniversary. They shut the place down at 10:00PM and held a...
Test Your Business Idea with Real Customers Before Launching Your Small Business
I read this article written by Carol Tice yesterday in Entrepreneur http://www.entrepreneur.com/article/219772 and it made so much sense that I had to blog about...
A Winning Customer-driven Growth Strategy for Small Businesses
The only sensible way to grow your small business is to adopt a customer driven approach to sales. For that to happen, it is...
4 Post-Doomsday Tips To Clean Up Your Small Business
Now that doomsday came and went and the earth continues to spin and the world keeps on turning and the rapture is over, you...
Company Website or Social Media?
David Rogers, a consultant, speaker, and author of The Network Is Your Customer: Five Strategies to Thrive in a Digital Age, in BNET, May...
Use Video To Communicate Your Small Business Marketing Message
A 30 – 45 second video can tell a lot about your product or service in a very attractive and concise package. The St....
5 Points To Ponder If You Want To Be An Entrepreneur
Jack Perkowski is a Wall Street veteran and founder and Managing Director of JFP Holdings, a Merchant Bank in China. Jack in Forbes, May...
Shopping At A Large Electronics Chain Feels Like Shopping For A Car At A Dealership
Why do I get the feeling that I am in a car dealership whenever I go to a well known large electronics chain and...