David Sims
David Sims
David Sims Writing
David Sims, a professional CRM writer since the last century, is an American living in New Zealand because "it's fun calling New Yorkers to tell them what tomorrow looks like."
Murder: The Case of the CRM Autopsy
CRM projects can die in many ways. However, more often than it might appear, CRM is actually… murdered: The sheet is pulled back from the...
Hell CEO Mephistopheles Explains Dell Customer Service
Ever wonder about some of the great customer service SNAFUs? Like, for instance, why Dell has such a terrible reputation for customer service, and...
CBM News: Salesforce.com Helps Obama Listen to “All Of America – Both New York AND San Francisco.”
A good morning to you Faithful Listeners here on Radio CBM 98.6. Temperatures remain below freezing here in the capital city, and today's song...
Proper Customer Service for Dead People
I can't tell you how many times people come up to me and say "Dave, just because somebody's dead, is that a good reason...
CBM News: Microsoft Discovers Something Called the “Internet,” Says it has “Possibilities”
Gooooooood morning and thanks for dropping in here at Radio CBM, 98.6 on your dial. Today's song dedication is The Rolling Stones' "No Expectations,"...
What Is CRM?
Everybody who profits from CRM has his or her own definition of what it is. But everyone agrees on what it is not: CRM...