David Sims
David Sims
David Sims Writing
David Sims, a professional CRM writer since the last century, is an American living in New Zealand because "it's fun calling New Yorkers to tell them what tomorrow looks like."
CBM News: “Stunning” Social Media Study’s Findings Slammed
And a fine good morning to you from Radio CBM 98.6, the pride of the greater Jacksonville metro area, all Aimee Mann all the...
CBM News: Vendor “Spits on Microsoft, Laughs at Salesforce.com”
And a pleasant good morning to you this fine Easter weekend, thank you for tuning your dial to Radio CBM 98.6, western Rhode Island's...
CBM News: Apple, Google, Costco and Amazon: Customer Loyalty’s Final Four
Good morning one and all, thank you for tuning your radio dial to CBM 98.6, the pride of southern Wyoming, all Jerry Lee Lewis...
CBM News: Siperian, RightNow and the Army, YellowPin, KDB and Comrade Geithner
And it's a pleasant good morning to you from Radio CBM 98.6, the Voice of the Tri-State area, all Jimmy Buffett all the time,...
CBM News: Salesforce, NetSuite, RightNow, QuickArrow and The $22.73 Bonus Scandal
Good morning all, welcome to Radio CBM 98.6, all Arlo Guthrie all the time, and due to the fact that Chris Dodd approved bonuses...
Experience the Starbucks Non-Experience
Anybody running a coffee shop can create an "experience." Give me six CDs, five wall prints, four magazines, three counter helpers, two Turkish carpets...
CBM News: Microsoft Updating, SAP and Sybase Almost Marry, Buzzword Innovation
Good day, good morn and a good eve to one and all, and when's the last time we had two months in a row...
CBM News: Lockheed Martin Brings Warfare Expertise to IRS Customers
Good morning and welcome to Radio KCBM 98.6, the Bay Area's greatest air for customer care, all Coldplay all the time, and first up...
CRM, George Orwell and The Rolling Stones
In May 1940 George Orwell published an article in Horizon titled "Boys Weeklies," applying the tools of literary and social criticism used to analyze...
CBM News: Salesforce.com, Surado, Zoho, Amdocs and… Borat?
Good morning friends and neighbors, this is Radio CBM 98.6, all Neutral Milk Hotel all the time, and I'm your host, Wills Conover. We'll...
CRM vs. Call Centers: Whose Fault Is It?
The marriage between CRM and contact centers hasn't exactly turned out the way one would have wanted or expected. The global contact center industry is...
Get Hummingbirds in Heat, a.k.a. Salespeople, Using CRM
We'll put this as delicately and gently as we can: Your salespeople have the attention spans of ADD-diagnosed hummingbirds in heat. Is this why...
CBM News: Maps To Bernie Madoff’s House “Hot Sellers” for CRM Vendor
And welcome back my friends, to Radio CBM 98.6, the Voice of the Tri-State Area, all Dexter Gordon all the time. As part of...
CRM Best Practices Explained: ROI
Another thing you hear all the time when looking for CRM systems is "ROI." Sometimes vendors sound like used car salesmen when they discuss...
One Simple Rule to Avoid CRM Failure, Comrade.
A research organization dealing with customer issues recently interviewed this writer, and the questions they asked got me thinking about how we can learn...
CBM News: Spring ’09 CRM from Salesforce, ERP from Sage on This Happy Paraskavedekatriaphobia Day!
Good morning kings and queens, lords and ladies, welcome back to Radio CBM 98.6, all J.J. Cale all the time, and happy Paraskavedekatriaphobia Day...
CBM News: This Just In… Customers Like Free Stuff, and the Companies That Give It Out
And a top o' the morning to you too, thank you for tuning your radio dial to Radio CBM 98.6, the pride of East...
CBM News: Seventy Percent of SMBs Think CRM is “Um, New Rock Band?”
Welcome back my friends to the show that never ends on time, Radio CBM 98.6, all J.J. Cale all the time, the pride of...
No CRM Executive Buy-In? Watch the (Other) Heads Roll
You've no doubt heard that if you don't get executive buy-in for CRM it's going to fail. But is executive buy-in really all that...
CBM News: Workforce Optimization Industry “Doing Great,” Demands Bailout
Good morning world, welcome to this week's broadcast of Radio CBM 98.6, all ABBA all the time, and for the top news story of...