Chris Teso
Chris Teso is founder and CEO of engagement and loyalty solutions provider Chirpify, where he invented "in-stream transactions," enabling brands to create a currency exchange between social media and loyalty programs to drive member acquisition, engagement, and spend.
“Know your audience.” It’s a simple and obvious mantra for any successful business. What’s not so simple and obvious is exactly how to go...
Accounting for loyalty program points can present a challenge to organizations looking for ways to modernize their program by expanding beyond “spend and get”...