Mobile Apps have transformed the entire retail industry. Out of which, the grocery business has observed tremendous growth in the last three years.
Various startups, SMEs, and enterprises have started shifting their grocery store business online by developing feature-rich grocery mobile apps. You may wonder how to open a grocery store and take it online? Then this post will help you to plan out. Some of the leading grocery apps available in the market are Instacart, Amazon Fresh, Peapod, etc.
Grocery mobile apps have become popular because they effectively satisfy the grocery needs of people from the comfort of their homes.
Moreover E-Grocery business is one of the fastest grocery businesses in the economy. Therefore, if you own an offline grocery store, this is the best time to take your grocery business online. You may have a question, why?
You will get some fantastic benefits by establishing a grocery delivery app for your business. Here we will explain all the benefits in detail. But, before that, let’s review some of the latest statistics about online grocery stores.
Online Grocery Stores: Fun Facts and Figures
- As per GroceryDive, more than 30 million users will prefer to use mobile apps for ordering groceries in 2022.
- The above image indicates that Online grocery sales in 2019 were about 22 billion, and it is expected to cross 29.7 billion by 2021.
- Also, online grocery sales were US $6 billion and it became double in just four years.
- As per a business insider, 10% of US consumers every day do their grocery shopping online.
- Based on OneSpace’s data, when doing online grocery shopping, people love to spend about $40.
After looking at the facts and figures of online grocery stores, let’s dive deep into the advantages of setting up an online grocery store.
Benefits of On-demand Grocery Delivery App for Grocery Stores
1. Better Inventory and Order Management
Grocery mobile apps possess an Admin Panel, which can you instantly access from your smartphone or computer. With the help of the Admin panel, you can manage the entire inventory.
You also have an option to set notifications about stocks, so that you can order them easily. Besides this, you can also manage all of your past, present as well as future stocks.
2. Enhanced Convenience
Convenience is the most essential benefit that you can provide to your customers. In offline grocery stores, customers have to stand in a queue, pick up the basket, lookout for groceries, pick groceries, and then make payment.
People who are doing their job find it difficult to purchase groceries on time. When you build a grocery delivery app, users can order their groceries and get it delivered at their desired place.
3. Analyzing consumer behavior & delivering personalized offers
Analyzing consumer behavior is one of the highly crucial things that the grocery delivery business can perform continuously. Whether you are an MSME, Startup, or prominent enterprise owner, you should collect valuable data about all the customers, such as their interests, likes, and dislikes.
Besides this, you can also collect data of the days when the consumer loves to purchase more and what kind of items they love to purchase more.
After collecting all these data, you can provide personalized offers to your customers. By following this, you will be able to attract a vast number of users to your app.
Moreover, you can enhance your customer’s shopping experience by providing them relevant suggestions about similar items.
For instance, if a customer purchases a special type of jam, you can suggest different items users purchase with that specific product, making their shopping experience smooth and easy.
4. Enhancing Customer Loyalty by offering Loyalty Program
Customer Loyalty is one of the most essential factors for any business. It takes a lot of time and effort to build customer loyalty.
The primary purpose of developing a grocery app along with the grocery store is to provide a customer loyalty program through which you can retain existing customers and attract new ones. One of the most primary ways to improve loyalty is to offer a personalized and highly-intuitive user experience.
Besides user-experience, you need to analyze the revenue you generate from existing users and then create a highly unique loyalty program. You can provide your customers with various features for being a loyal customer. This includes reward points, loyalty bonuses, exclusive offers, etc.
5. Reducing Overhead
For running an offline grocery store, you have to hire the best people, which is a challenging task. Moreover, you will require enough employees to run the grocery store efficiently. You also have to provide them a salary, which will increase the overhead.
On the other side, if you can create a feature-rich, scalable, and reliable grocery mobile app, you can decrease overhead in a couple of years. To develop a grocery app, you can pay a sufficient amount to an expert grocery app development company. However, in the long run, you only have to pay the company for maintenance and support, which is very low.
6. Order Tracking
Every year, the online grocery business is increasing at a tremendous rate. Order tracking is a must-have feature in your grocery mobile app.
With the help of this feature, customers can track their order status and delivery & remain stress-free about the product.
7. Different Payment Options
By developing an online grocery store, you can offer different payment options to the customers. This includes credit card, debit card, PayPal, etc. By this, they can pay using their preferred choice.
Wrapping it Up
These were some of the most amazing benefits of building an online grocery store to expand your grocery business. You can reach out to an expert grocery app developer & they will deliver you the best solution at a cost-effective price.