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I’d like to propose a new word: “Encrispen” and suggest defining it as “the process and action of making something crisp, clear and focused”. It is the essence of a Great Demo!

If you were trying to communicate this idea to others, what words or images might you use? Here are a few starters:

– Crisp
– Concise
– Pointed
– Quick
– Focused
– Clean
– Swift
– Short
– Get-to-the-Point
– Brief
– Succinct
– Terse

– A camera lens (expressing focus)
– A crisp handful of paper money folded in half
– Origami items, similarly crisply folded
– A raft of razor-sharp pencils
– Potato chips (“crisps”, in the UK)
– A raptor focused on its target
– A vanishing point (an empty subway tunnel that vanishes to a point…)
– The business end of an X-acto knife
– A dart about to strike a dart-board dead-center

What other words, images or ideas might you suggest?

Republished with author's permission from original post.

Peter Cohan
Have you ever seen a bad software demonstration? Peter Cohan is the founder and principal of Great Demo!, focused on helping software organizations improve the success rates of their demos. He authored Great Demo! - how to prepare and deliver surprisingly compelling software demonstrations. Peter has experience as an individual contributor, manager and senior management in marketing, sales, and business development. He has also been, and continues to be, a customer.


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