Adam Ramshaw has been helping companies to improve their Net Promoter® and Customer Feedback systems for more than 20 years. He is on a mission to stamp out ineffective processes and bad surveys.
Customer feedback and the Net Promoter® process can drive customer engagement and improvement in your business but only if you first engage your employees. But...
We’ve all heard the stories of famously customer focused organisations where staff have gone wildly above and beyond customer expectations to create raving fans. At...
Recently, while pondering the surge in discussion about customer centricity and customer focus over the last 10 years, I wondered: do employees in most...
Sometimes Voice of the Customer (VoC) practitioners frustrate me. In this recent research, customer feedback professionals identified that their biggest barriers to a more...
Transactional customer feedback is a very effective way of improving business performance. With it you can diagnose problems and processes that are driving customers...