Hyper-casual games are undoubtedly one of the hottest trends in the billion-dollar mobile game industry. Goldman Sachs investing 200 million in the biggest hyper-casual game development company, Voodoo, is a sheer proof that these types of games are here to stay. Despite the basic mechanics and simple design, these types of games have the potential to keep players hooked for hours. Yes, these free-to-play games are highly addictive and can be seen dominating the app downloads chart. And if you are thinking about what made such games become a talk of the town, then read this article.
Characteristics of a hyper-casual game
Hyper-casual games are not any specific game genre or category, and hence, such type of games can be recognized by its characteristics that are as follows:
Simple mechanics, generally tap-to-play
- Little or no plot
- Less app size
- Simple UI
- Effortless design with clear visuals
Examples of hyper-casual games, include 2048, candy crush, flappy bird, etc.
Why choose Hyper-casual games?
Here are the top five reasons that will compel you to go for hyper-casual game development:
Unlike other game of other genres (MOBA, RPG, Action, Adventure, etc.), hyper-casual games doesn’t require months for the development. It can be created within a week or even in hours. Here is the 4-step development process of a hyper-casual game:
Conceptualization- As these games are based on mechanics instead of a plot, all you have to do is to choose the right mechanic. You can choose from the most popular ones, i.e., tap-to-play, growing, rising or falling, puzzle, and merging. After finalizing the mechanics, you can set a simple design for it.
If you have a little idea of game app development, then you must be aware of this term. However, if you are naive, then let’s tell you that a prototype is a game without graphics, feel, story, or character. In other words, it is about exploring ideas for gameplay before beginning the development process. At the end of this process, you will have a lighter version of your game.
In this process, the gameplay is tested from the technical as well as the users’ point of view. It is done by making your targeted audience to play the game and deliver feedback. A reliable mobile game development company never misses out this step.
After making the final changes (if required), the game is ready to launch on your desired platform.
Free to download
Hyper-casual games are usually free to download and play. Yes, you read that right! All you have to do is to go to the PlayStore or App Store, enter the name of the game in the search bar, and click the Install button. Once the process finishes, open the game, create your profile, and start playing.
Target mass audience
Unlike other mobile games, hyper-casual games are meant for everyone. In other words, people of all ages can easily understand and then play the game. There is no hard and fast rule to play the game; read the simple instructions or just watch a simple tutorial before playing the game. Targeting a wider audience can boost the number of downloads and increases its popularity.
Doesn’t eat up huge phone space
Hyper-casual games are smaller in size, generally a few megabytes. Therefore, it doesn’t need a lot of space on your mobile phone. Even with a little space on your phone, you can download many such games and enjoy playing them in your leisure or free time.
Low development cost
Since these types of games can be developed by any developer with the basic programming skills and knowledge of different platforms, it is right to say that hyper-casual game development doesn’t need a big budget. You can hire hyper-casual game developers to get your gaming app developed.
How do hyper-casual games make money?
A hyper-casual game is free to download and play, but that doesn’t mean that the developer or the company that launches the game earn nothing. There are four ways to generate revenue from a hyper-casual game:
- In-app advertising
- In-app purchases
- Premium membership
Another way to earn through such games is through the number of downloads from the PlayStore or App Store.
Hyper-casual games are one of the emerging game genres that are gaining popularity among people of all ages. These gaming apps have a higher retention rate as compared to other games, which requires a premium subscription or membership to play. These games have a simple interface and relatively smaller size that doesn’t consume much space in a device. Unlike 2D game development or 3D game development, the development process of such games doesn’t require great expertise or decades of experience.
So, if you want to earn big without spending much on game app development, then hyper-casual games are a perfect fit for you. Just find a reliable mobile game development company, such as Quytech to get a perfect hyper-casual app developed for you.
Quytech offers highly advanced game development services that can make you witness skyrocketing success. Apart from delivering hyper-casual game development services, the company also offers hire hyper-casual game developer services so that you can hire a developer on an hourly or monthly basis (depending on your project’s requirement). Contact one of the Quytech’s professionals to get the best quote for your game development project.