Noted Sales Automation and CRM Industry Reviewer Selects Infusion Software


Share on LinkedIn€™s Richard Bohn chooses small business management software for his company€™s customer relationship solution.

Gilbert, Ariz.€”December 4, 2006€”Infusion Software (, a leading provider of complete on-demand Customer Relationship Management (CRM) solutions for growing small businesses, today announced that Richard Bohn, widely noted CRM software reviewer and publisher of has selected Infusion€™s small business management software, Infusion CRM, to manage his company€™s sales and marketing process.

Richard Bohn has been reviewing CRM software for over 20 years. He will use Infusion CRM for sales lead generation, follow-up marketing and order processing.

€In my 20 years as a CRM software reviewer I have come across many CRM software solutions and investing in Infusion€™s software was a no-brainer,€ said Bohn. €Infusion Software has put all the important pieces together in a system that really delivers for small businesses that want to sell more. I view this as a real competitive advantage for my company.€

Infusion CRM will allow Richard Bohn to maximize sales, automate his grunt work and tie everything into one system because of the built in automatic follow-up systems, online/offline marketing integration, and e-commerce capabilities Infusion CRM provides. This is a vital component to Bohn€™s business sales and marketing strategy.

€Richard Bohn is a highly respected professional in this industry and he analyzes many CRM solutions out there. We are honored that he has recognized Infusion€™s software as his preferred solution to sales and marketing,€ said President of Infusion Software, Clate Mask. €This win will contribute to our aim of becoming the leading provider of complete CRM solutions for small businesses.€

Key elements of the Infusion CRM solution include:

Marketing Automation
Sales Force Automation
Email Management
Contact Management
Affiliate Tracking
List Management
Billing and Accounting
Calendaring and Tasks
Help Desk
About Infusion Software

Infusion Software, an emerging-growth technology and services company, delivers on-demand CRM software solutions that empower small businesses to dramatically increase, streamline and improve their sales and marketing efforts. The company€™s software solutions are web-based applications and therefore require no large upfront fees or difficult setups. Infusion€™s CRM products, designed specifically for the small business market, have the ability to manage the entire sales and marketing process from end-to-end including lead generation, prospect and customer follow-up, order processing and payment collection. Infusion Software is a privately-held company headquartered in Arizona. For more information on Infusion Software visit

About Richard Bohn

Richard Bohn is known as the oldest, totally independent and brutally honest reviewer of CRM solutions in the analyst community. Bohn was the Review Editor for Sales Process Engineering & Automation Review where he was honored to receive the Sales Automation Association’s award for Excellence in Journalism. He was also a Contributing Writer, focusing on reviews, for Sales & Field Force Automation, now known as CRM Magazine. His no-nonsense reviews have helped literally thousands of sales pros make more informed CRM decisions. Bohn believes it€™s his duty to deliver the best in CRM to companies through his long time known website


Celeste Johnson
Kathy Sacks Group
1505 N. Central Avenue, Suite 300
Phoenix, AZ 85004
office 602. 258.0888 x14
mobile 602.206.0889
fax 602.357.3405
[email protected]

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