David Gasparyan

Top 10 Digital Customer Experience Trends to Look Out For in 2020

Looking to stay ahead in the increasingly competitive business world? Building a solid customer experience will be critical. While product differentiation and marketing strategies are important, companies that focus on customer experience are poised to win in the long run. After all, multiple surveys...

Top 15 Ways to Generate Insurance Leads

The internet has significantly simplified people’s lives. Today, businesses of all segments understand the significance of staying connected and being relevant on the web. The insurance industry is no exception. One critical component of success online is consistent lead generation. This has proven to be...

Why Is Call Tracking Important in Marketing Analytics?

Want to understand how your marketing campaigns are performing and the path that leads take on the road to conversion? You can do so through marketing analytics and call tracking. Understanding Marketing Analytics Marketing analytics refers to the practice of measuring and analyzing marketing campaigns…

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