How the Internet of Things Tech Will Transform the Online Game Industry

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Mobile applications are software app designed to run on smart phones, tablets as well as other mobile devices. The phenomenal surge of the use of mobile devices have also given rise to mobile applications. By 2020, mobile applications are forecasted to generate about 189 billon US dollars in revenue through app stores and in-app advertising.

Mobile app development services adopt the latest technologies, tools and trends for intuitive development of mobile apps across different platforms as well as other industry verticals. Service providers handle all stages of the development process, including high strategy level, accurate planning, business consulting, necessary research, programming, design, testing and training. Throughout the process, developers remain transparent and clear to the customer.

THE MOBILE APP PHENOMENON

Today, mobile app development companies deliver enterprise mobility apps that are designed to provide advanced mobile solutions for entertainment, social networking, business communication, entertainment and various other domains. Development companies aspire to achieve a client’s business objectives, for clients to get their desired mobile apps built with ease and reliability.

Mobile apps and mobile app development have revolutionized the mobile world, getting a lot of power in the hands of customers and more and more businesses in the pockets of entrepreneurs. In the dynamic tech industry, the development of mobile apps is at its peak. It is without doubt the need of the hour and the current fruitful trend in business.

THE IOT IN THE ONLINE AND MOBILE GAMING INDUSTRY

IoT promises to transform how people live via connecting sensors, appliances as well as other electronics with each other through local networks and the web at large. It is a way for individual persons, governments and businesses to automatically and seamlessly share and gather data on unprecedented scale. For gaming operators, it is a chance to engage with players via a highly-rewarding and promising channel.

The IoT’s not a new concept, but faster internet connections and the shrinking of the small, low-power device cost led to a big deal of heightened interest in the area. There are already security units, biometric monitors, utility meters and remote identification chips that could transmit data to and from remote destinations. Businesses and homes alike use IoT-enabled devices to see security footage from smartphones, lock or unlock buildings through a web browser and alert police or fire departments automatically in case of a fire or break-in.

STATE OF THE ONLINE GAME INDUSTRY

The same as the Internet of Things, the online game industry has witnessed an incredible year after year growth with the proliferation of high speed internet as well as mobile computing. In the past ten years, the worldwide market nearly tripled from $14 billion in 2005 to $41 billion in 2015. In particular, mobile casinos have witnessed and explosive growth with the increasing popularity of smart phones and tablets. This year, annual wagers on mobile devices are expected to exceed by $62 billion worldwide. Free-to-play games, and various traditional online gaming platforms are among the highest grossing games on the App Store today. The games vary in their use of in-app purchases, as well as virtual currencies for driving player engagement and create revenue.

Already, game operators rely on analytics as well as the latest app development tools to keep track of player involvement and to keep the players interested. Loyalty programs historically managed this through giving rewards to players as well as provide incentives for continuing to play, while still letting the operator maximize returns. The IoT has the potential to revolutionize online game in a couple of ways. One is to bridge the physical gap between a platform and player, and two, by integrating online platforms with physical casinos.

The IoT is in part spearheaded by the increased usage of mobile devices. Smart phones and tablets contain a range of sensors, accelerometers, cameras, touch and pressure sensors and heart rate monitors even, which mobile; apps could tap in to gather and report data on the experience of a user. By tracking and analyzing the right sets of data, online gaming platforms could lean over time how the customers interact with and respond to internet games. With devices that are internet-ready, game operators and casinos have more tools for player engagement. Juniper Research, a market research firm estimates that the mobile games market would increase from 64 million users in the year 2013 to 164 million users this year, surpassing $100 billion revenue last year.

The magic of mobile gaming and the mobile game industry is that it offers an environment for players that is convenient, comfortable and always connected. Game operators could keep the players engaged via periodic notification, loyalty rewards that could be redeemed right away and receiving consistent players’ feedback.

The Internet of Things technology has impacted almost all industry verticals, allowing various devices and technologies to interact with each other. The game industry is enjoying a positive impact of IoT systems to build games that are more interactive, fun and engaging.

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