William Braün
William Braun, CAIP
iperceptions
William is a seasoned CX and Digital Analytics expert with over 15 years of experience in the areas of CX Strategy, Voice of Customer, Market Research and Project Management. As Vice President, Customer Experience & Implementation Solutions, William is responsible for leading the Léger CX team in the design, delivery, and strategy behind Leger’s CX solutions, including Voice of Customer, CX Consulting and Online Community Management.
3 things to consider with your CX program during COVID-19
COVID-19 is impacting businesses and customer behavior worldwide. As we all adjust to these unprecedented times, Customer Experience (CX) programs provide a way to help measure, monitor,…
CX Metrics Series: Next Steps
This is Part 7 in a series that examines key Customer Experience (CX) metrics that every Voice of the Customer (VoC) program should measure to…
CX Metrics Series: Purchase Horizon
This is Part 6 in a series that examines key Customer Experience (CX) metrics that every Voice of the Customer (VoC) program should measure to…
How Feedback Can Transform Your Higher Education Marketing Strategy
Picking what university or college to attend can be one of the biggest decisions you will ever make. It represents a huge investment of time…