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Shelby Faris

Shelby Faris
As the Marketing Manager at Bright Pattern, my main goal is to increase awareness on the growing benefits of cloud-based technologies in the contact center industry.

2018 Contact Center Trends: Punching Through the Barrier.

Source: iStock Customer experience (CX) ran out of steam in 2017. Almost all companies have by now realized that CX is the differentiator and customers...

Turning Zendesk into a Fully Fledged Contact Center

A growing number of businesses are looking at turning Zendesk into a complete contact center solution, not just a support and ticketing system. Indeed,...

Facebook Messenger 2.2: Are you prepared?

Facebook recently released version 2.2 of its Messenger Platform, and while some of the announced features are still in closed beta, it’s worth paying...

The IVR of the Future Uses Artificial Intelligence

IVR is Here to Stay Maximizing customer satisfaction at minimum cost is the top goal for any business offering customer service. Many businesses use Interactive...

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