Seth Marlowe
The Connection Between Customer Experience and Loyalty Programs
Customers and companies alike love loyalty programs. According to analysts at Forrester, nearly 75% of US adults online belong to at least one. In a massive survey conducted by KPMG, 81% of millennials said these programs prompt them to spend more with a company,...
Empathy and Emotional Intelligence: Modernizing customer onboarding with video experiences
Video has always been a tool brands want to leverage to drive a differentiated customer experience (CX). It’s easy to digest, entertaining and engaging. It’s widely accessible via the internet and a slew of personal mobile devices. It can tell a story like no...