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Michael Becker

Michael Becker
Michael is a fractional CMO, marketing adviser, serial brand builder, author, & strategist to global brands. He's grown his passion project New Earth Knowledge™ to 61k followers since 2019 and also shares perspectives on succeeding in the creator economy via his leading podcast, MODELS OF MASTERS. As a thought leader, Michael's insights have been featured on outlets including Forbes, Hyken.com, JeffBullas.com, Content Marketing Institute, and Convince & Convert.

How to Create an Amazing Prospect & Customer Experience (7-Step Example)

Today, simply fulfilling on what you say you do isn’t enough. We’ve entered a new era of service where businesses that are serious about scaling...

Create 10x Offers by Scaling the Deliverable & Value Stacking (SaaS, Service, Coaches, Solopreneurs)

Most service-based businesses are using run-of-the-mill offers in their commercial strategy. The problem is that undifferentiated front-end purchase or subscription options leave you vulnerable...

3 High-Leverage Growth Hacking Strategies Smart Businesses are Using to Scale Quickly

Growth marketing is all about incorporating repeatable, scalable systems using sustainable strategies that will generate traction, conversions and demand orders of magnitude greater than...

Are Native Ads & Content Sponsorships Your Next Monetization Strategy?

One under-leveraged monetization strategy that can allow you to run a clean blog without intrusive ads (which badly disrupt the reader experience) and earn...

How to Use Personalized Prospecting to Grow Your Client-Based Business

Successful client-based businesses and coaches are willing to work for free before receiving compensation — proving their overwhelming value up-front and therefore earning the...

Understanding Use Cases & the Ethical Implications of AI in Marketing [Q&A with Raj Balasundaram]

I sat down with SVP of Artificial Intelligence at Emarsys, Raj Balasundaram, to learn about all of the ways marketers are using AI today...

Top 5 Contact Center Trends for 2017

Recent trends indicate that customer service operations are in worse shape than they’ve been in several years. ...

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