3 Ideas for Entertaining Clients

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When it comes to making a mark and building loyal relationships with customers who know, like, and trust you for years to come, there’s hardly anything more powerful than entertaining. But a night out for dinner isn’t usually enough to seal the deal. You need to think outside the box and invest in memorable ideas that leave a lasting impression.

Try These Client Entertainment Ideas

Entertaining clients isn’t just about entertaining them and giving them a fun experience. It’s really about building relationships and establishing core memories as it pertains to your relationship with them. That means going to a movie or grabbing an occasional steak dinner probably isn’t enough to get it done. You need to think a little more outside the box. 

Here are a few ideas for you:

  • Plan a Fly Fishing Excursion

If you have clients who appreciate the great outdoors, you might consider planning a fly fishing excursion. A lot of people will plan hunting trips, which can be fun, but don’t allow for much talking or socializing. With fly fishing, you can carry on conversations and build relationships while doing something with your hands.

If you are going to plan a fly fishing trip, make sure you choose the right location and have the right gear. This includes the right fly rods for everyone on your trip. And when it comes to choosing rods, it’s important to stay on top of what the best brands are today.

“Orvis is a name many people are familiar with and Sage, Scott and Winston are also among the most popular rod manufacturers in the business,” Trident Fly Fishing points out. “Sage Fly Rods [also] create some of the most popular rods today.”

Unless you’re an expert angler, you’ll probably want to hire a guide to lead the trip. Not only does this increase your chances of catching a lot of fish, but it also frees you up to focus on your clients, rather than trying to manage all of the details of the excursion.

  • Rent Out an Art Exhibit

Perhaps your clients aren’t the type to enjoy fly fishing. There are plenty of other options – including art. You might consider renting out a private space at a local art gallery or museum for an exclusive viewing experience.

Art does a really good job of igniting discussion. Whether it’s the artist’s technique, the meaning behind the piece, or simply personal preferences, something as simple as a painting can be a natural springboard for conversation.

Also, there’s something very strong and confident about renting out a gallery. It positions you as someone who is tasteful and sophisticated, which goes a long way toward building those relationships

If you have the option (and budget), try personalizing the experience by choosing an exhibit that aligns with your clients’ interests. If they’re tech enthusiasts, for example, explore a gallery featuring digital art. If you know they love history, maybe you can find a gallery featuring paintings from a past century.

  • Book a Suite at a Concert

If your client is a music or sports enthusiast, securing a private suite at a concert or a sporting event can create an unforgettable experience. 

A suite is generally a bit better than just snagging a couple of tickets to the event. For starters, it has a luxury appeal—something a little exclusive and special. Secondly, it typically means better amenities (including food, drink, bathrooms, and other conveniences). 

A suite is an excellent way to combine entertainment with luxury, providing your clients with a VIP treatment they’re going to remember and appreciate. Just make sure it’s an event where you can still get plenty of time to converse. 

A loud concert without any breaks or intermissions probably isn’t the best choice. Ideally, it should be something that happens in the background while you get to engage and socialize with your guests.

Put Your Best Foot Forward

You don’t have to wow your clients or give them the most unbelievable experience they’ve ever had. But you do want to create those core memories that enhance your relationship and pave the way for more business opportunities down the road. Give one of the ideas on this list a try, and put your best foot forward!

Larry Alton
Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn.

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