Local Business tips: How to Outsource and Generate More Sales


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A growing number of businesses are starting to outsource one of their most vital operations: sales. This practice may be unheard of decades ago, but businesses are starting to realize that the benefits of outsourcing sales far outweigh their perceived risks. Outsourcing sales agents are particularly recommended by the experts if you presently lack the sales expertise or knowledge, or need additional sales manpower.

Outsourcing your sales agents can help your business in many ways, but just like any partnership, you also have a part in its success. Here are the proven tips from the experts on how to outsource so you can generate more sales:

1. Outsource non-core tasks that others can perform better. Many experts agree that you increase your chances of a successful outsourcing experience when you delegate the right jobs, that is, jobs that others are better at than you. If you are an excellent manager but your sales skills are out of practice, it’s best to outsource sales agents. Performing non-core, repetitive sales tasks like answering the phone or cold-calling actually require a particular skill set, which sales agents possess. However, you must remember that you still need to have a basic idea and vision of how your sales should operate. Outsourcing a part of your business that you have no idea about or have not even tried doing yourself just because you don’t like it, is never a good idea, and will most likely end up in failure.

2. Outsource to have more time for income-generating activities. Efficiency and productivity are crucial for any business to be successful, but this does not mean doing it all by yourself. Outsourcing certain aspects of your business gives you back the time to do other income-generating activities, such as brainstorming for your next marketing campaign or customer-engagement efforts.

3. Outsource to gain more industry knowledge and increase your business value. Choosing which partner to outsource is easier once you know what service you need help with and after you’ve done your research. Sales firms and some BPOs offer professional sales services for entrepreneurs and businesses of all sizes. Their team of experienced sales agents can help you spot points of improvement in your current sales process and resolve them. Working with them gives you access to their industry knowledge and increases your overall business value. In the future, you can apply your learnings to increase your sales internally.

4. Outsource to expand and deepen your customer reach. With the extra hands and brains that outsourcing affords you, expanding your business is made easier. You can tap new markets, deepen your penetration in existing ones or innovate on a product, all of which can lead to increased sales.

Outsourced sales agents bring with them years of industry experience, knowledge of the market trends and sales techniques which can benefit your business in the long run. Working with the sales experts increases your chances of hitting, and even exceeding, your sales targets. Talk to the leading sales outsourcing in the Philippines today.

Fred Chua
I am a Philippine-certified Electronics and Communications Engineer who serves as the CEO of Magellan Solutions Outsourcing Inc. Magellan Solutions is one of the top call centers/BPO companies in the world that can deliver high-performing operations to businesses of any type and any size.


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