E-commerce has immensely gained popularity in all these years. In our hectic schedule, we tend to opt for easier service. E-commerce provides us with the flexibility to do shopping without any time limit.
The ongoing global coronavirus pandemic has just spiked the need for online shopping exponentially.
E-commerce is one of the best ways to make your business scalable. Ecommerce website development is high in-demand in the present scenario.
E-commerce is one of the leading industries to acknowledge advanced technologies and embrace it. This helps the customer to get a real-world shopping experience sitting at their home.
Do you want to expand your business digitally? You can get in touch with a web development company.
Whenever any developer or owner thinks of an e-commerce site, Magneto is the first name to pop up in their mind. For an amateur, let us start with an introduction to Magento:
What Is Magento?
Magneto is an open-source platform, which is embedded with all essential tools and features that are required for building an e-commerce website.
It uses the PHP scripting language for developing websites and is based on the Zend framework.
Magneto was introduced back in 2007 by Varien. Magento helps to create a strong online store with the integration of skills and innovation.
It is usually recognized in two ways: Magento open-source and Magento commerce.
1. Magento Open-Source
Magento open-source is a free platform that can be used by anyone. You get the flexibility to customize it as you want. It has a very vast community.
2. Magento Commerce
it consists of Magento enterprise and Magento enterprise cloud. It is a paid version where you will get access to advanced features after opting for the premium version.
Here, you get great marketing features as well as support from the technical teams at any hour.
Versions Of Magento
In over more than a decade, Magento released many versions which are basically categorized into two groups:
1. Magento 1
This group consists of Magento 1.0x to 1.9x. Magento 1 has now become a bit old, so Magento 2 is mostly preferred. With increasing demands of features, this shift was observed.
2. Magento 2
This is a collection of Magento 2.0.x to 2.2.x. This group is considered as the present and the future of Magento. Magento is rich in all of the in-demand features that are required for an e-commerce website.
It has outperformed in the industry leaving Shopify, WooCommerce, etc. behind. If you are thinking of using Magento, it is strongly recommended that you go for Magento 2 development.
The Wide Range Of Features Offered By Magento
- Community Support
- Marketing Tools
- Order Management
- Multiple Platforms
1. Community Support
Magento is an open-source platform that gives the flexibility to developers to add and remove its features as they please.
It has a huge community that will support you whenever you want it to. Many experts and skilled developers are part of the community. It is a great platform for beginners as well.
Any business has to be scalable to be able to keep growing. Magento provides the opportunity for businesses to grow, as an online store can be accessed from anywhere.
Product quality and customer service are the two most important factors of a business. Magento 2 development is designed to exclusively help e-commerce businesses.
Magento is a popular platform among developers. It saves them lots of time by integrating different features. It has its own learning curve, but once developers become familiar with its operation, it becomes their most loved e-commerce development platform.
Any experienced web development company should always keep on hiring Magento developers.
4. Marketing Tools
Magento is equipped with useful marketing tools, which makes marketing websites easier. Coupons, promotional pages, and catalog promotions are the various tools that are inbuilt in Magento.
This is one of the best features of Magento. Having a special edge in SEO is a must to rank your website higher.
If your website does not get noticed then your all effort will go in vain. Magento has inbuilt basic features to rank your website without putting in much effort.
Some of its features are SEO-friendly URLs, tags, and tools to monitor the performance of a website.
6. Order Management
Magento is well trained to manage orders even during a crisis. It gives great flexibility to admins to manage their page.
Admins can add, edit, and create invoices easily using Magento. You can hire Magento developer to get help in the process of development of a website using Magento.
7. Multiple Platforms
An e-commerce website is accessed by users anywhere, sometimes on a desktop and the other times on smartphones.
Magento allows developing such a website. It ensures a rich experience for a website irrespective of the platforms it is on.
Are you thinking of developing your project using Magento? You can hire a Magento developer.
Security is a highly concerning parameter when it comes to online shopping. Here, users as well as business owners have to load their payment details.
With the advancement of technology, cyber attacks are also increasing. Magento uses technologies to provide security to users in order to stop intruders from stealing their data.
Another question you might have is out of all of the platforms, why should you go for Magento? Well, Magento significantly helps to increase sales and make a business scalable.
It makes your business customer-friendly. It has inbuilt tools and features which immensely help in marketing.
So, have you decided to develop an e-commerce site? You can take the help of an e-commerce website development service provider.
Some Facts About Magento
- Magento is ranked as the third-best e-commerce solution, among the top one million websites.
- Magento has accomplished a gross merchandise sales of $155 billion since it was released.
- Giants such as HP and Tom Dixon have used this platform in the development of their online stores. To use Magento for your next project you can take the help of a Magento development company.
- Magento was recently acquired by Adobe. The platform enhances the commercial capabilities of Adobe Experience Cloud, a world-renowned enterprise platform.
Magento is in trend for being able to develop an e-commerce website. It is being used for more than a decade by millions of users. Here, we have mentioned different things that you should know about Magento.
If you are thinking of developing an e-commerce website, you can reach out to a Magento development company.