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Thought Leadership Articles

CEOs: Stay Ahead of the (Sigmoid) Curve to Grow Revenue in 2020 and Beyond

In the early 2000s, I was an investor and advisor to a company that sold a fairly well-known sales force automation (SFA) tool. Like...

Four Ways to Take Your CX Strategy to the Next Level in 2020

2020 – The year that once felt so far away, so incredibly futuristic, is now just around the corner. Along with this much anticipated year,...

Engaging Retail Experiences: How Point-of-Purchase (POP) Displays Can Forge an Emotional Connection

Today’s connected consumer expects something more. Highly personalized sharable pop-up events, brand collaborations, and tech-powered interactions have become the new reality of retail. These...

CEO’s Guide to Growth through Customer Experience Action

Customer experience annuities are a compelling source of growth that is commonly overlooked. As a gift that keeps on giving, customer experience annuities free-up...

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