Editor's Picks

Thought Leadership Articles

Selling CX: 3 Steps to Make Dreams Come True

When was the last time you took time out to practice your sales skills? Yes. Your sales skills. If you’re like most people who don’t officially...

What is Customer Experience Management (CXM)?

This article is an excerpt from the CustomerThink research report Customer Experience at a Crossroads: What Drives CX Success?, based on a study of...

How Enterprise Software Companies Can Innovate: Feedback, Moonshots, and Hackathons

If you’re the leader of an enterprise software company and “innovation” isn’t on the top of your list of priorities for 2019, I encourage...

Don’t Let Lack of Customer Trust or Feeling Valued Undermine Marketing Engagement

Let’s discuss two factors that will derail your marketing: lack of trust and lack of feeling valued. If consumers do not have a perception of...

Think Tank Discussions

It’s Time to Rethink Facebook

You’re thinking of leaving Facebook. I’m thinking of leaving Facebook. You want to leave because you feel like your data is not safe, the customer experience is not what it used to be and you’re creeped out by the contextual advertising and oh yea, th...

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