The Journey of an Idea

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I’d bet most of us understand an the initially proposed idea and its ultimate implementation are going to differ. Ideas are cheap, as they say. It’s what happens after the idea is proposed where success or failure is determined. Typically, the “after proposal”  focus is on the execution of the idea. But there’s a phase between the idea proposal and the execution of it. It’s a phase where the idea is molded and sharpened.

An idea essentially goes through a journey prior to its implementation:

The probability of an idea becoming reality is affected by different types of participation. Four different personalities act of the idea during its journey:

  1. Creator
  2. Inquisitor
  3. Helper
  4. Doer

On the HYPE Innovation blog, I’ve written about them in: Four personalities that determine innovation success or failure.

Republished with author's permission from original post.

Hutch Carpenter
Hutch Carpenter is a Strategic Consultant with HYPE Innovation, where he helps clients get the maximum value from their innovation programs. He's a firm believer in the concept of jobs-to-be-done, which stresses the importance of understanding customers' wants and needs. He also sports a 2:57 marathon PR. Dad to two awesome kids.

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