Jane Grin
5 Insights on Bridging Brands and Consumers Through Customer Service
As a business owner or entrepreneur, you’ll be well aware of the significance of building relationships with your clients. Any business that wants to succeed must develop strong client connections, and providing excellent customer service is crucial to achieving that. Read on to learn five...
3 Benefits of Building Strong Customer Relationships
Consumer relationships drive modern business. Spending the extra effort to develop relationships with your clients can lead to long-term success. Your customer relationship makes consumers feel secure with their buying decision. You build trust and enable two-way communication. This leads to referrals and repeat purchases,...
Why Customer Service Needs Extra Preparation for the Holiday Season
We are heading into one of the busiest times of year for many businesses, and that brings a lot of stress and satisfaction when things go well. Help ensure your business’ success by preparing in advance to meet the many needs of the holidays...
5 Ways to Boost Customer Service Performance
Customers expect a great deal from companies. Dependable products, social media engagement, and excellent customer service performance. Modern customers expect a personalized interaction with customer support throughout the entire purchase experience. It’s not enough to say your company values the customer experience. You will...
5 Effective Ways Customer Reviews Can Help Your Business
Both positive and negative reviews play a crucial role in the growth of a business. Positive reviews affirm a business, build its credibility, and trustworthiness. On the other hand, negative reviews may have a harmful impact on a business's reputation causing prospective customers to...
How Consumer Reviews Impact Sales Tactics
Customer reviews and word of mouth As provided by the sales and marketing report, 9 out of 10 companies that incorporate customer reviews in their strategy believe that their significance has, on the whole, grown in recent years. Statistics reveal that 95% of consumers will...
How to Inspire Customers Loyalty in the Post-Pandemic Times
During the Covid-19 pandemic, several factors came into play that disrupted customer loyalty and negatively impacting revenue. As many businesses now focus on post-COVID recovery, developing and implementing an effective marketing strategy is crucial. Aside from attracting customers, you should also focus on rebuilding...
Customer Retention and Strategies That Work
When you have invested the time and money to acquire a brand-new customer, you lose on the full revenue capacity of that individual if they leave, or churn, earlier than preferred. By minimizing the rate of churn, companies prosper and grow quicker. When most companies...
How Brands Use Social Media to Improve Their Image
The power of social media expands over daily choices. These platforms strongly define consumers’ decisions of what to eat, where to go, and what to buy. This makes social media one of the most dominant marketing tools that allows every business to access the...
Why Responses to Customer Reviews Are Important
Customer reviews are nothing new, and it is no surprise that they play an important role when it comes to consumers’ shopping experience. A survey from 2020 revealed that a whopping 87% of customers surveyed looked to online reviews before making a local purchase....
Gifting as a Business Strategy for Customer Engagement and Retention
Gifting for businesses is a tool most use at some point, usually during the holidays, but rarely in a cohesive and consistent way. The current market for non-cash business gifts is estimated at around $125 billion - and only a few companies practice practical...
Chipotle Mexican Grill. Bad or Good? Marketing Recipes
Chipotle Mexican Grill, Inc. is an American casual restaurant network famous for its mission-style burritos and tacos reportedly made with bonafide meat. Well, not that bonafide, as it appeared eventually... This chain of restaurants has been providing its culinary services for quite a long time...
6 Tips on How to Respond to Reviews Under HIPAA Guidelines
Customer loyalty is the ultimate goal of any business. Everyday companies should not only try to provide excellent service but also try to turn a dissatisfied customer into a happy one. But how can one calm down an angry patient without violating HIPAA regulations? Sounds...
How to Handle Negative Comments on Social Media
More than a decade ago marketing has found a new platform to expand the business: social media networks. Site emarketer.com reports that 65.8% of US companies with 100+ employees use Twitter for marketing. But why is it so popular with marketing experts? Ambassador website...
Review Websites: Engaging Business Owners
How do you look online? Does the number of stars really represent what you’re about – do you even know how many stars you have? Online reviews are increasingly critical to a company’s success. It’s not only important that you know what’s out there...