Tesco Property Market Goes Live With NewVoiceMedia ContactWorld


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London 28 August 2007: Tesco Property Market has gone live with a bespoke telephony solution based on ContactWorld, the hosted telephony platform from NewVoiceMedia. A recent business venture for the supermarket group, Tesco Property Market has the goal of allowing homeowners to sell their house for a fraction of the cost charged by estate agents.

The ContactWorld-based implementation provides an automated sales service where anyone who sees a property ‘for sale’ board can immediately call in to hear details such as asking price, number of rooms and so on.

Callers are prompted to enter the unique reference number on the agency board outside the property. A module in ContactWorld, developed specially for Tesco, then blends property details held on the database with keyword phrasing of a voice artist to provide a natural sounding, one minute description of the property.

ContactWorld is the latest generation of hosted telephony platform from NewVoiceMedia. The modular platform was designed from the ground up for “Individual Caller Treatment”, a way of processing each caller in a special way according to spending patterns or previous call history.

Jonathan Grant, NewVoiceMedia CEO, said: “In creating a customised solution for Tesco Property we are able to prove the quality of what we can do at NewVoiceMedia. We feel extremely proud Tesco has chosen NewVoiceMedia to develop a technology that will represent its brand and are confident that ContactWorld will help Tesco Property Market to revolutionise the property market.”

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