E-Rep: Do You Have One?


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It’s no secret that yours truly believes that every “H-Rep” needs an “E-Rep.” Your electronic alter-ego helps deliver not only your value proposition, but more importantly real, tangible value in terms of information, knowledge and insight. He/She/It is also on duty 24 X 7 X 365!

So what portions of an E-Rep do you have implemented? Here’s what I have:

  • Web site (of course…)
  • E-mail (of course…)
  • E-Newsletter (2 X per month)
  • Podcast (2 episodes per month)
  • E-Book (2 of them – on web site here, here & here, Google Books & Amazon for Kindle here & here)
  • YouTube Channel
  • Blog (with RSS feed and additional syndication via LinkedIn, Customer Think & FaceBook)
  • Multiple guest posts on multiple blogs along with lots and lots of comments
  • LinkedIn presence (profile, blog, active in multiple groups)
  • Twitter presence (Tweets limited to providing links to what I consider to be valuable content)
  • FaceBook company fan page (at the moment includes
  • Google Profile

What else could/should be on the list? How much time should an H-rep invest in developing and maintaining a E-Rep? (I invest approx. 1 hour per day.) Are you committed to implementing an E-Rep yourself?

Republished with author's permission from original post.

Todd Youngblood
Todd Youngblood is passionate about sales productivity. His 3+ year career in Executive Management, Sales, Marketing and Consulting has focused on selling more, better, cheaper and faster. He established The YPS Group, Inc. in 1999 based on his years of experience in Sales Process Engineering – that is, combining creativity and discipline in the design, implementation and use of work processes for highly effective sales teams.


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