Home Authors Posts by Bryan Pearson

Bryan Pearson

Bryan Pearson
Retail and Loyalty-Marketing Executive, Best-Selling Author
With more than two decades experience developing meaningful customer relationships for some of the world’s leading companies, Bryan Pearson is an internationally recognized expert, author and speaker on customer loyalty and marketing. As former President and CEO of LoyaltyOne, a pioneer in loyalty strategies and measured marketing, he leverages the knowledge of 120 million customer relationships over 20 years to create relevant communications and enhanced shopper experiences. Bryan is author of the bestselling book The Loyalty Leap: Turning Customer Information into Customer Intimacy

What Shoppers Should Expect From A $15 Hourly Retail Wage

What Shoppers Should Expect From A $15 Hourly Retail Wage (Photographer: Timothy Fadek/Bloomberg) How much good service can a shopper expect from a retail worker…

Zulily On The Art Of Personalizing The Retail Mobile Experience

Zulily On The Art Of Personalizing The Retail Mobile Experience From avocados to refrigerators, a lot of purchases are funneled through our smartphones, thanks to…

5 Ways Kroger’s Investment In Tech And Experience Will Change All Grocery

5 Ways Kroger’s Investment In Tech And Experience Will Change All Grocery (Photo credit: Getty Royalty Free) She may only need a head of lettuce…

4 Ways The Sinking Of Toys R Us Will Transform Toys

4 Ways The Sinking Of Toys R Us Will Transform Toys The giraffe is out of the toy box, and the hole it has left…

Daredevil Retail: How DSW, Nordstrom And Office Depot Are Experimenting With Experience

Daredevil Retail: How DSW, Nordstrom And Office Depot Are Experimenting With Experience Shoe shopping, the pinnacle of retail therapy, is trading in some of its…

J.Crew Rewards Is Tailored To Personalize — Is That Enough?

J.Crew Rewards Is Tailored To Personalize — Is That Enough? It’s still preppy, but it’s not personal. Photographer: Brent Lewin/Bloomberg That could be the synopsis…

Prime Numbers On Back-To-School: How A Retail Phenomenon Is Changing A Retail Tradition

Prime Numbers On Back-To-School: How A Retail Phenomenon Is Changing A Retail Tradition pxhere Amazon is schooling the retail industry on how to turn one…

Kroger Dips Into Exclusive Apparel But Skirts E-commerce: Here’s Why

Kroger Dips Into Exclusive Apparel But Skirts E-commerce: Here’s Why (PRNewsfoto/The Kroger Co.) Pants aren’t perishable, yet in the ripening world of Kroger’s apparel business,…

Etsy Has Raised Its Artisan Fees: 5 Ways In Which The Shopper Experience Could Change

Etsy Has Raised Its Artisan Fees: 5 Ways In Which The Shopper Experience Could Change (Photographer: Andrew Harrer/Bloomberg) Who’d have thought that 5% of a…

Amazon Shrank The Shopping Trip; Can You? 3 Ways To Get More Out Of Micro-Trips

Amazon Shrank The Shopping Trip; Can You? 3 Ways To Get More Out Of Micro-Trips Thanks to Amazon and Whole Foods, a new kind of…

The Amazing Retail Revival: How Joann, Office Depot (And Even Nordstrom) Are Staying Relevant

The Amazing Retail Revival: How Joann, Office Depot (And Even Nordstrom) Are Staying Relevant (Photo: Business Wire) Joann is trying to prove that 75 is…

Value-Unique Services: 3 Ways Domino’s, First Watch And Others Serve Customers

Value-Unique Services: 3 Ways Domino’s, First Watch And Others Serve Customers Domino’s Pizza Retail technology has convenience going for it, but when was the last…

7 Ways Gen Z Shoppers Are Different From All Others — And None Includes Technology

7 Ways Gen Z Shoppers Are Different From All Others — And None Includes Technology (Photo by Jemal Countess/Getty Images) Don’t overvalue their love of…

15 Revelations From Trader Joe’s Podcast, From The Parking To Deer Stew

15 Revelations From Trader Joe’s Podcast, From The Parking To Deer Stew (Melissa Renwick/Toronto Star via Getty Images) Ask Dan Bane about the future of…

5 Analytics Tips For Retail, From Spotify, Delta, Capital One And Others

5 Analytics Tips For Retail, From Spotify, Delta, Capital One And Others (Andrew Harrer/Bloomberg) EBay is testing whether one of the most effective approaches to…

Amusing The Shopper: 5 Ways To Make Shopping Fun Again

Amusing The Shopper: 5 Ways To Make Shopping Fun Again (AP Photo/Matt Rourke) One could see why the average person would prefer colleagues to mannequins.…

Royal Shifts In Weddings: 4 Trends Behind Banana Republic’s Breakup With Bridal Wear

Royal Shifts In Weddings: 4 Trends Behind Banana Republic’s Breakup With Bridal Wear (Photo by Sam Aronov/Pacific Press/LightRocket via Getty Images) Banana Republic is peeling…

The 6 Factors That Set Bon-Ton On A Different Path From Macy’s

The 6 Factors That Set Bon-Ton On A Different Path From Macy’s (Photo by John Ewing/Portland Press Herald via Getty Images) It will be 2018…

Grocers Beware: Food Delivery Closing The Gap Between Campus And Commerce

Grocers Beware: Food Delivery Closing The Gap Between Campus And Commerce Supermarkets, take note: Today’s 3 a.m. college noshes could become tomorrow’s family meals, and…

5 Ways A Walmart-Humana Partnership Could Change Everyone’s In-Store Experience

Walmart wants to put a lower price on healthcare, and the prognosis for retail may be a total transplant of the shopping experience. (Photo by…

New Posts