Alon Ghelber
Alon Ghelber
Alon Ghelber is an Israeli Chief Marketing Officer. He also works as a marketing consultant for several Israeli VCs and is a member of the Forbes Business Council. He is also the founder and manager of the LinkedIn groups “Start Up Jobs in Israel” and “High Tech Café.”
Why Digitization is the Key to Success in Composable Business
As someone operating in the role of CMO at a digital enterprise, it's abundantly clear to me that the business world is undergoing a...
Adopting to software UX changes using AI
Albert Einstein once famously said: “The measure of intelligence is the ability to change.” This statement is never truer than when it comes to coping...
How Personalization Deeply Impacts CX in SaaS
When it comes to running a successful enterprise, a company's most prized asset is its relationship with its customer base. After all, a business's...
How Adopting Technological Tools Enhances Customer Experience?
In today’s world for some B2B and Enterprise SaaS companies, the budget is tight and the chances for closing deals are lower than usual....
5 Easily Avoidable CX Mistakes e-tail brands make
When starting your own business you are bound to make mistakes, it comes with the territory, and it’s nothing to be ashamed of -...
How Omnichannel Strategy is Improving Customer Relationship for Smart Brands
One good thing the pandemic brought us is the omnichannel strategy. Interestingly, it’s not just a trend but a means of scaling your business...
Digital Transformation: The Importance of Culture in Enhancing Customer Satisfaction
The principal reason for embarking on digital transformation is to improve customer experience, which goes a long way to assure brand loyalty; if the...
Designing for Success: 5 Essential Elements of Corporate Identity Design
The better your corporate identity design, the more profitable your business will be. And the more you work on it now, the more it will...
COVID-19: How the eCommerce B2C Market Changed
The "new normal" is not just a phrase thrown around in conversations; it's a real phenomenon and one that is very apparent in the...
Five Ways AI Is Changing Everything We Know About eCommerce
Top 5 Ways AI Is Changing Everything We Know About eCommerce In today’s digital age, artificial intelligence (AI) may not be that out of place....
Digital innovation – What Is the Role of eCommerce Product Reviews in New Product Launches
Product launches can be an exhilarating culmination of time and effort perfecting a product and marketing it. However, a large number of product launches...
From P&G to the Mountain: Why eCommerce CX Managers Should Think Like UX Designers
One common cliche in marketing is to look at what the competition is doing and improve on it. However, User experience is just as...
What Big Data Can Teach Us About Consumers Experience
"Big data" is a buzzword commonly thrown in a lot these days. Whether you're running an eCommerce business or brick and mortar retail, you...
Email Marketing for CX – Choosing The Right Platform
Customer experience is crucial for the sustained growth of your organization and essential to accelerate your digital transformation. Email marketing is the best way to...
Smooth Digital Transition For Small Sellers – The Quick Guide
We all have seen the times when online shopping wasn’t as big a market as it is now. Initially, we saw many small business...
Customer Feedback: The Ultimate Guide
Today's customer expectations are on the rise as a result of e-commerce transforming the online shopping experience. Data shows that 70% of customers state...
How To Win Customer Satisfaction During The COVID-19 Outbreak
WHY IS CUSTOMER SATISFACTION IMPORTANT? Customer satisfaction measures how satisfied a customer is with a product, experience, or service. Measuring customer satisfaction is crucial as...
How To Accelerate Your Digital Commerce strategy
As businesses continue to fight for survival in a COVID-19 world, brands such as Marc Jacobs and Alexander McQueen have tried to make digital...