Philip Piletic

10 Undeniable Reasons People Use Social Media

Over the past few years, social media marketing has been growing in leaps and bounds with a higher than expected ROI. As odd as...

Boost Your Sales Using New Information from the World of Neuroscience

True sales professionals know that there is more to making sales than having a good gimmick. Neuroscience and the psychology of motivation combine to...

Can Technology Support Small Business Finance?

Launching a startup can feel like you’re running a one-person corporation. When you have to lead all departments, it can be difficult to find...

The 3 Keys to Making the Most of Your Next B2B Trade Show

In today's hyper-connected sales and marketing environment, companies in the B2B space are fighting for a smaller and smaller slice of the attention span...

How Globalization Impacts Small Businesses More Than You Might Think

Globalization is creeping into our lives at a surprising pace. It's no longer applicable to think of local businesses as solely local entities, considering...

What Companies Need to Know About the Most Important Customer Experience Trends

As the years march on, customers are getting more and more used to the thought that they can interact with a brand whenever and...

How Important Is Payment Flexibility?

Not only can flexible payment options help you attract and retain customers, but it can ensure that you get paid more quickly. This is...

Luxury Brands Face Barriers to Online Sales

There aren't very many consumer goods that you can't buy online. That's because consumer demand and lowered overhead have made e-commerce the preferred sales...

Why Customer Experience Is an Integral Part of Data-Driven Marketing

In order for the marketing teams to focus better on customer experience (CX), they definitely need to develop the ability of better managing big...

4 Tips On How to Turn Around a Dysfunctional Millennial Work Environment

Managers everywhere are witnessing how the modern workplace is taken by storm by moody, problematic millennials and need to find ways to better integrate...

What Makes Customers Stay on Your Website?

As a business owner or a marketing manager who takes care of a website, your goal is to get more traffic on it. That’s...

What Will 2018 Bring For e-Commerce?

In the past few years, e-commerce has been developing at a staggering rate with revenues totaling $2.3 trillion in 2017. Statistics predict this number...

Prepare to Negotiate with Difficult Clients in 3 Simple Steps

On the big screen, negotiation looks like an elegant game of witty words, but in real life the situation is often less graceful. Even...

Blockchain Technology: No Longer a Diamond in the Rough

The global technology industry has been abuzz for over a year now with news of advancements in blockchain-enabled platforms. The technology, which is the...

Prepare Your Restaurant for the Future

Nowadays, restaurant owners must be highly competitive to succeed: chain fast foods offer cheap over-the-counter alternatives, dietary trends gain fame rapidly on social media...

A Short Guide for Holiday Season Marketing

The streets are already glowing with colorful lights announcing the holiday season. In the evenings, as they return home from work, people are window...

E-commerce Professionals, Meet Gen Z and their Expectations

Millennials have been the most documented consumer generation by now, due to their passion for gadgets and social media, and the possibility to research...

Customer Experience in the Age of Data Breaches

This year cybersecurity attacks broke the Internet. While we were still following the aftermath of the Medicare and Ashley Madison breaches, Equifax stole the...

Four Ways to Take Promotional Campaigns to the Next Level

The marketing world never sits still; it changes constantly and it seems that improving the overall quality of advertising is something that can be...

How Accepting Cryptocurrencies Can Benefit Both Your Customers and Business

More often than not, owning a business means confronting oneself with many roadblocks as you develop and grow. One predicament that business owners always...

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