Home Authors Posts by Ori Faran

Ori Faran

Ori Faran, Ph.D.
After serving as an engineer and professional services manager at Cosmocom and Enghouse Interactive, Dr. Ori Faran in 2012 founded Callvu to help companies build easy-to-use digital experiences that automate customer service through seamless self-serve and agent-led interactions. He continues to serve Callvu as CEO. (For a time he ran the company under the name 'FICX,' but he brought back the original name.) In 2023 Dr. Faran earned a Ph.D. in Management and Business Administration from the Swiss Management Center, formerly known as SMC University.

Our Instant-Gratification World Demands Simpler Customer Service

These days, consumers expect a lot from a customer service experience. Accustomed to the immediacy and convenience of online services like Google and Amazon,...

What Consumers are Saying About AI and Customer Service

These days, everybody in business is talking about AI. We’re inundated with research and data about the percentages of people who report this or...

30 Years On, We Still Don’t Put the Customer First

Many people trace the birth of the consumer Internet to about 1994. Soon marketers saw ‘digital’ as the key to transforming customer relationships. It...

New Posts