Yet Another Signal That “Every h-Rep Needs An e-Rep”


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Dreamland Interactive, a business partner of The YPS Group, took a major step in its ability to deliver e-Rep content development services. Their new radio studio in Atlanta, GA was specifically designed to support business talk radio and help clients solve the prospecting problem.

It’s no secret that I am a huge believer in the 24 X 7 X 365, deal-closing power of a e-Rep – an electronic alter-ego – a repository of a sales rep’s knowledge, insights and perspectives. I’ve also come to realize that interviews of knowledgeable industry constituents are perhaps the best source of blog content.

This type of sales/marketing approach is a must-have in the B2B world.

Republished with author's permission from original post.

Todd Youngblood
Todd Youngblood is passionate about sales productivity. His 3+ year career in Executive Management, Sales, Marketing and Consulting has focused on selling more, better, cheaper and faster. He established The YPS Group, Inc. in 1999 based on his years of experience in Sales Process Engineering – that is, combining creativity and discipline in the design, implementation and use of work processes for highly effective sales teams.


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