The Future of Customer Experience – Part 1


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During 2014 you may be thinking of designing, or re-designing, your Customer Experience program.  Here’s some food for thought to consider as you embark on this critical initiative.

As always, would appreciate your thoughts.


PS  Want to have some fun?   Rumor has it there’s a football game on Sunday. Take the Maritz Research Game Day Survey. Will it snow during the game? Who will score the first touchdown? See how well you can predict what will happen. It’s free so share it with your friends and see who gets the most answers right.  What do you expect from a company that designs surveys?

Republished with author's permission from original post.

Chris Travell
Chris Travell is VP, Strategic Consulting for the Automotive Group of Maritz Research. He is responsible for working with Maritz' Insight Teams to further the understanding and application of the firm's automotive research. He has appeared on numerous television programs and is often quoted in Automotive News, Time, USA Today, Edmunds, Detroit Free Press, The Globe and Mail and various other publications in regard to issues related to the North American automotive industry. He is the principal contributor to The Ride Blog, Maritz Research's automotive blog.


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