Ten Tips for Customizing Your YouTube Channel


Share on LinkedIn

YouTubeDid you know that there are 13 hours of video uploaded to YouTube EVERY MINUTE – and 80% of those are from amateurs, not professional videographers. Here are ten simple tips to maximize your presence on YouTube.

1. Set up an account at YouTube.com – voila you have a channel! Click under your username.
2. Customize your channel to match the colors of your website, blog or logo.
3. Fill out your personal YouTube profile completely as this will appear on your channel.
4. Include a professional headshot or logo. Headshots tend to do better in the social aspect of YouTube.
5. Use the Keyword Questions Tool from WordTracker to get some juicy topics to video about. Find it at https://freekeywords.wordtracker.com/keyword-questions
6. If you’re shy on camera, consider making a video by using a screen recording such as Camtasia, Screenflow, or Screenr. Show computer activity or a PowerPoint presentation while you speak.
7. Include a call to action at the end of your videos either as a panel or verbally asking them to take action.
8. Add thorough descriptions for each video including keyword tags and a nonsense tag you use on each one, to help guide the related videos back to your videos.
9. Be social on YouTube – Watch other videos in your field and leave comments or video responses.

10. Integrate your YouTube with your other online presence platforms – add a button to your channel on your website or blog, let your customers know they can find you on YouTube, and share your videos to your social media site such as your Facebook Business Page.

Check out MyBusinessPresence on YouTube. Learn more about what you can do with YouTube at the YouTube About Page!

Republished with author's permission from original post.

Karen Clark
Karen is the owner of My Business Presence which offers presentations, training seminars, teleclasses, webinars and hands-on workshops to entrepreneurs, direct sellers, and small business owners who wish to build an ethical online presence. Her specialties are social media, WordPress blogging, and leveraging the search engines.


Please use comments to add value to the discussion. Maximum one link to an educational blog post or article. We will NOT PUBLISH brief comments like "good post," comments that mainly promote links, or comments with links to companies, products, or services.

Please enter your comment!
Please enter your name here