Inside the Mind of a Top Sales Performer


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If you want good sales performance, then you need a quality business plan to drive that success. Top sales performers generally have different views than others. By taking a look at the fundamentals of a top sales performer, we can understand the concept of how they are able to beat their competition. You might just learn a thing or two about what you can do to beat your own competition.

What to Do Differently

If you want to spike your sales and achieve a greater level of success with your clients, then you need to understand what motivates your leads to make a purchase. Customers can sense when you are using a script to try and sell them a product, and nothing annoys them more. A top sales performer will deliver personalized services to each and every customer that they come across.

If a customer is in a rush or itching to get off of the phone, then the worse course of action is to be pushy with a sales pitch that they don’t want to hear. Ask if you can call at another time, and improvise! Let them see that they are not just a client name or number on your list of prospective customers. Make them feel like you care about their needs. Personalized attention can go a long way. Top sales performers are always on top of customer issues, and they always provide their customers with friendly services that make customers feel comfortable and important.

The Driving Force

A good sales leader isn’t just driven by the money gained from the sale. A good sales performer is driven by the will to do well. Being prepared is the key to your success if you want spectacular sales numbers. If you take a positive approach and make sure that your pitch is perfect and not overly pushy, then you should have no trouble in making your customer feel comfortable enough to reel in a sale. You have to be creative to make them see how the products will be beneficial to them. Your prospect could care less if the sale benefits you personally. Taking the extra time and effort to get to know them, rather than pitching your product like a sales robot is another common trait a top sales performer has.

Doug Dvorak
Doug Dvorak is a sales coach with 20 years experience in Information Technology (IT) as a Sales Leader & Executive. Doug has led & managed several IT sales organizations: Boca Research, Eventra Software, IBM & Worldnet.His dedication to sales excellence led him to be named one of the Top Ten Sales Professionals in America in 1988, by Personal Selling Power Magazine. Doug is a member of the National Speakers Association, Doug is also a Certified Speaking Professional (CSP) the highest earned designation from the National Speakers Association (NSA). Doug has presented to over 1 million people.


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