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Terry Cain

Terry Cain
Avnet, Inc.
As Vice President, Global Customer Engagement, Terry Cain's focus is on how companies create a culture of customer service excellence, where every employee understands why it's important, and what their role is in delivering a consistently great customer experience every day. Providing real value that the customer perceives is real leads to a mutually beneficial relationship referred to as customer engagement.

The Victuous Cycle

EVERY EMPLOYEE, EVERY MINUTE, EVERY DAY…Making memorable moments for our customers…yeah, right!!! This idea of ‘culture eating strategy for breakfast’ applies to having a consistent...

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