Mike Dubrall
Mike Dubrall
Channels of the Future Community Director, Speaker, Blogger, Trainer, and Consultant. Expert on Channel Social Media Enablement and next generation partnering strategies.
New Age Trusted Business Advisor
No one can argue that Social Media has changed the way people communicate. More than 80% of Americans have integrated Yahoo, Google, Facebook, YouTube,...
Social Media Empowerment for Channel Partners – Not for Manufacturers
Hard to believe that it has been two years since our "Channels Go Social Media" webcast signaled the beginning of a new era in...
Why Abraham Lincoln Thinks You Should Register For Social Media Training
Abe Lincoln's Opinion On Social Media Everyone has goals and objectives. Some of our goals are big (like successfully combining the channel operations of our...
Channel Marketing Content Syndication
Capturing reseller mindshare is a core competency for channel marketing executives. Success is a function of great products, competitive business practices, and especially...
Three Trends in Channel Communications
The channel is always awash in new products and technologies for communicating with channel partners, and marketing managers sometimes have a hard time keeping...
Channels of the Future
Technology providers have a long and proud history of “ready, fire, aim” initiatives. In fact, many channel partners eagerly skip over the “ready”...
Ten Rules for Channel Marketing Communications
Effective Channel Communications is Difficult and Expensive (Photo from Flickr) Communicating with channels partners is a difficult and expensive proposition. Manufacturers spend significant time...
Tell Your Grandmother that Webcasts are Dead
This week we did a webcast called “Communication Secrets of Channel Managers” with EMC, SAP, and Brainshark. All the speakers attended...
Communication Secrets of Channel Leaders
There are lots of new ways to communicate up and down the value chain. Virtual Conferences are all the rage for Partner Conferences....
Chasing the Impossible Dream?
Is the future of the solution provider channel in doubt? Is it still possible to start a channel program for packaged software products?...