Melissa is an independent journalist. She also conducts workshops and provides consulting services for young, but promising startups. Follow her on Twitter
Probably every business owner has at least a vague idea of a typical customer of his/her company. Brands create buyer’s personas, create their products...
Why is it important for companies to invest in employee development and benefits? Companies expect their employees to be very productive and focused on...
Being one of the most important businesses in the world, financial services are extremely reliant upon the trust of their customers. Unfortunately, public...