Hassan Mansoor

Applied Consumer Behavior and User-Centric Design

Photo by Unsplash, CC0 1.0 Consumers have many choices for buying products and services. In fact, there are so many choices that it can be difficult to know where to start or what to do. But with the help of Applied Consumer Behavior, you'll be…

Understanding the Third Step in Customer Value Analysis

Photo by Unsplash, CC0 1.0 When you identify how customers perceive the value of your products or services in comparison to your competitors, you will be empowered to improve the attributes most beneficial to customers and maximize the value they get from your product or...

AI Trends Showing Up in Call Centers in 2022

Call centers are the backbone of customer support. Earlier call centers used to be typical in-house, manned by company personnel who were well-versed in the product or service but today, call centers are outsourced and managed by a professional team. These days call centers are…

7 Great Ways Travel Businesses can Improve The Customer Experience

Photo by Unsplash, CC0 1.0 Travel and a good customer experience go hand in hand. However, how do you ensure you’re offering the very best and keeping your customers happy time and time again?  1. The Rise of the Smart Space Hotels are now beginning…

7 Ways to Improve The Customer Refund Experience

Photo by Unsplash, CC0 1.0 Refunds are a fact of life when it comes to running a business. Every business needs to deal with refunds at some point. They could come during the busy holiday season or the slow parts of the year. The bottom…

Why Is It Important To Communicate Cleanliness to Customers?

Photo by Unsplash, CC0 1.0 Customers have slowly started returning to their favorite places and business owners have started to ramp up their cleaning efforts. The pandemic has definitely led to a change in our perception of the world that surrounds us. We are now…

6 Elements That Convey Quality To Customers

Photo by Pixabay, CC0 1.0 Customers are a valuable commodity that businesses compete for in all markets. Thus, companies always try to outwit each other by developing ways of cutting through the noise and capturing customers’ attention. The current generation is tech-savvy, a people who…

5 Essentials to Market Your Business Effectively

Photo by Unsplash, CC0 1.0 Marketing is inarguably one of the best ways to make a business profitable. Think of all the biggest companies in the world – Google, Facebook, Adidas, Nike, Fenty, etc. All of these businesses didn’t just get to the top effortlessly.…

7 Tips For Starting A New Business Overseas

Photo by Unsplash, CC0 1.0 People often dream of moving abroad. Instead of traveling for a vacation, you can move to a different country and establish your life there. A great way to settle abroad is to set up a business. But what is the…

How Customer Care Chatbots Are Becoming Smarter?

Photo by Pixabay, CC0 1.0 Currently, around 1.4 billion people are regularly using chatbots. The rise of smartphones paved the way for a new form of communication - texting or messaging. Since people increasingly started using messaging apps and adapted to the concept, chatbots evolved…

Customer-Centric Approach: The Key to Growth of Tuition Business

Photo by Unsplash, CC0 1.0 If you have a tuition business that delivers great lessons and is wondering how it can grow, you should consider adopting a customer-centric approach. It will allow you to gain more students and help you stand out in the industry.…

What Matters Most To Todays B2B Buyers

Photo by Unsplash, CC0 1.0 What’s the greatest hurdle you face when trying to sell your products and services? For B2B sellers, grasping the thought process behind a customer’s purchasing decisions can be particularly challenging, as that thought process isn’t strictly governed by logical elements.…

How the Customer Experience is Shifting in Manufacturing

Photo by Unsplash, CC0 1.0 Manufacturers can serve as a valuable resource to their customers by implementing digital strategies. It makes doing business simpler, which is another excellent growth strategy. Customer experience is at the heart of acquisition and retention, but until now seemed to...

How to Create Innovation for Customers With AI in 2021 and Beyond

Photo by Pixabay, CC0 1.0 Emerging AI is more than just a new technology. It ushers mankind into a new era. Some compare this technological expansion to the explosive engine or the industrial revolution, but it's much more than that. Now, for the first time…

Employees Expectation – How to Overcome the Challenges of Returning to the Office

Photo by Pexels, CC0 1.0 During the pandemic, many people have had to work from home and companies have had to let thousands of people go in their roles. Bringing those employees back into the office after so long at home is not going to...

[Customer Security] How to Choose the Right Hosting Package for Your eCommerce Site

Photo by Pixabay, CC0 1.0 The right web hosting makes a significant impact on the performance of your new website. If you plan to make money with an eCommerce site, a reliable website with great site speeds is nonnegotiable. Web hosting with secure, high-quality servers…

Top Customer Experience Trends For 2022

Photo by Pixabay, CC0 1.0 Customer Experience (CX) is becoming a significant concern for most business owners. In recent years we have seen many small and large companies investing a fortune to improve customer experience and stay ahead of the competition. Whether it's for keeping…

More Room to Grow: 6 Business Growth Drivers Entrepreneurs Should Consider

Photo by Unsplash, CC0 1.0 “Growth” is a buzzword among business professionals. Everybody wants it, works for it, and yet very few achieve it. Why? Because they are focusing on the wrong things. This article explores the six business growth drivers that every entrepreneur should...

Preventing Headaches: How to Manage Customer Expectations

Photo by Unsplash, CC0 1.0 Expectations play a big role in customer satisfaction. After all, what customers consider “satisfactory” will always be determined by a combination of what your company promised, what it delivered, and the customer’s own personal views. As such, while making a...

How to Create Mobile Apps for Branding among Potential Customers?

Photo by Unsplash, CC0 1.0 Why would you want to make your business easily accessible to your potential customers through a mobile application? Even if you create your brand’s mobile app, are you confident that your customers will use it? Can your business’s mobile app…

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