Des Walsh

The Leadership Hour: Servant Leadership Pros & Cons

Until last week’s The Leadership Hour on Blab, I was of the impression that the concept of servant leadership was pretty well accepted in leadership and coaching circles as A Good Thing. Pretty quickly into the session I found that it was not so clearcut...

Leadership and Emotional Intelligence [Podcast]

Podcast: Play in new window | Download Subscribe: iTunes | Android | RSS Emotional Intelligence Emotional intelligence as a psychological theory was developed by Peter Salovey and John Mayer, who in 1997 provided this definition: “Emotional intelligence is the ability to perceive emotions, to access…

Get Connected, not Rejected, with Your LinkedIn Invitations

Why We Need a Simple, Flexible Formula for Inviting LinkedIn Connections No one likes rejection. So why do so many LinkedIn users actually invite rejection instead of connection, by using one or other of LinkedIn’s pre-set, canned, boilerplate invitations, such as “I’d like to add…

Business Blogging Favored by Marketers

An Eye-opener on Attitudes to Business Blogging Here’s a paradox. When I speak to business owners about incorporating a blog or blogs in their social media strategy the response is, at best, polite but unengaged listening. That contrasts with the often quite animated discussions I…

Smartglasses, Social Context and Privacy

Last week I had the pleasure and privilege of trying out a pair of smartglasses. These were the M100 product from Vuzix, the first commercially available smartglasses in the world. As the Vuzix website explains: The Vuzix M100 Smart Glasses is an Android-based wearable...

Linkedin 3rd Most Popular Networking Site, How Important for You?

I don’t know if I’m right in thinking that my email inbox is peppered frequently with messages about the relative popularity of various social networking platforms, but it does seem that way. And my impression is that, apart from the acknowledged leading duo of Facebook...

Does Offering a Free e-Book Help Build a Great List, or a Mediocre One?

The experts tell us to offer a free gift so as to gather email addresses As a friend of mine reminds me frequently, “All the people who have been successful in marketing online have great email lists”. I get that. Or at least that anyone…

Age of Context: New Book by Robert Scoble and Shel Israel

We've seen the tv ads with cars that park themselves; we've got used to a voice in the car telling us which turn to take next; maybe we have heard about the Google Glass phenomenon. So we know that the world is changing rapidly...

A Simple Way to Find Your Blogging Voice

One of the phrases that gets tossed around when people are giving advice about business blogging is that of "blogging voice", or "blog voice", as in the admonition to "find your blogging voice". I think that intuitively makes some sense. Like a writer's "voice" with...

Establishing the Business Value of Social Media for a B2B Company

Business Value of Social Media for B2B In discussing social media with business-to-business (B2B) companies, I find one of the key challenges in developing the conversation is that a lot of the reference points – what people have absorbed about or experienced of social media...

How Frequent Should Blog Posts be in a Professional Services Firm?

When I speak to various groups about social media and specifically about blogging, I am regularly asked, "How often should we blog?". I used to give a fairly standard, generic response along the lines of "at least once a day for five days when...

Why We Should be Grateful for Difficult Customers

It's normal to be annoyed but let's not waste the gift It's perfectly normal, isn't it, to react defensively or in a generally negative way when we feel a customer is being difficult? By which we mean they are being unreasonable, insensitive, rude, or simply…

Being Found on LinkedIn for Your Ideal Search Terms – Demonstration

Back in January I posted here about being found on LinkedIn for your ideal search terms and promised a follow up with a demonstration, using an example of something I had done in that regard. Here it is. Demonstration: adding "social media marketing" keyword To…

It’s OK if You Don’t Want to Write Controversial Blog Posts

Does a Blog Have to be Confrontational to be Successful? Over a lot of years of blogging, as well as reading and hearing the opinions of others about the subject, I have formed the view that there is a not insignificant number of people who...

Are You Being Found on LinkedIn for Your Ideal Search Terms?

On LinkedIn, make it easier to be found for the services you offer One of the most basic considerations for creating and editing our Professional Profile on LinkedIn is to ensure it is well stocked with the words and phrases we want to be found...

Thinking Strategy, Think Blue Ocean

It's normal this time of the year to be thinking strategy. Which usually includes addressing a host of questions, the answers to which are not always immediately forthcoming. Such as: How can we improve on last year's performance? Are we on the right track with…

Don’t Waste the Picture Space on Your LinkedIn Company Page

If you haven't looked at the Company Page layout on LinkedIn for a while, now would be a good time. There have been some major changes, all – to my mind – for the good. For a quick introduction to setting up a Company Page...

How to Optimize Your LinkedIn Profile Professional Headline

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting! One of the least obvious steps in optimizing your professional profile on LinkedIn is in fact one of the most important, in terms of being findable for the services...

Five Simple Steps for Using Social Media to Find New Clients

Have you met any business people lately who weren't interested in finding new clients? I certainly haven't. But I have met more than a few people who don't actually get how social media can help them with this challenge. And often enough, even among those…

Testing the Social Media Engagement Management Tool Sprout Social – Part 2

In March I posted about my exercise of evaluating the social media engagement tool Sprout Social. In this second post on the topic, I'm focusing on some of the reports generated by Sprout Social. By the way, these posts are not intended as a comprehensive...

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