Cindy Knezevich
Cindy Knezevich
Cindy Knezevich is Director of Global Product Marketing & Communications at Jacada (NASDAQ: JCDA), a leading provider of unified desktop and process optimization software solutions for the customer service and support market.
Good Service Worth 9.7% Price Premium… And Far More
By Michelle Norris - EMEA Marketing Manager, Jacada Inc. According to a new survey from Ovum, good service is worth a 9.7% price premium, amounting...
Surprises… Not the Good Kind
By Laura Schwartz - Area Sales Manager, Jacada Inc. Last week, after months of anticipation, we finally moved into our new home! We were so...
Good Customer Service Doesn’t Require a Marathon Effort
By Brian Olson - Sr. Product Marketing Manager, Jacada Inc. A few weeks ago, I had the opportunity to run a marathon in Atlanta. Aside...
Survey: Customer Service from the Call Center Agent Perspective
As a marketer, there are few things I appreciate more than a good survey. About a year ago we engaged a research firm to...
My 14-Year-Old-Son, Bad Pizza and Social Capital
by Brian Olson - Sr. Product Marketing Manager, Jacada Inc. You used to be able to get away with poor customer service every once in...