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Bill Peters

Bill Peters
Bill brings more than 18 years of marketing and marketing operations experience to his role as a professional services consultant for CSG's Quaero Solutions Group. In his role, Bill is responsible for supporting campaign management, quality assurance, and business processes with current focus in the Pharmaceutical vertical.

The Red Thread for Effective Marketing Execution

Have you taken the time to look around at what's happening across many business organizations lately?  The typical IT and Marketing departments have gone...

A Time To Think About Marketing Campaign Quality

Over the first few months of this year a lot of attention has been paid to quality-- the auto industry is a perfect example...

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