Al Davidson
Al Davidson
Al Davidson is the founder of Strategic Sales & Marketing, a "leading light" among lead generation companies, delivering B2B lead generation and b2b appointment setting services for clients ranging from local small businesses to the Fortune 100. Since 1989, the company's sales agents have generated over 7 million sales leads, and created millions of dollars for clients.
Business Leadership During COVID-19: Lessons from the Chicago Cubs
Major League Baseball is playing a shortened 60-game season through the COVID-19 pandemic, and some teams are having a harder time than others. A...
Zoom Fatigue is Real: Why Using the Phone Can Be Better for Sales Calls
One of the surprising trends of the COVID-19 crisis has been the seemingly “overnight success” of Zoom and other videoconferencing apps. Especially during the...
4 Reasons Why Entrepreneurs Should Love the Super Bowl
The Super Bowl is February 2, 2020 and even if you’re not much of an NFL football fan, it’s hard to deny that the...
Getting Your Small Business Sales Operation Ready for End-of-Year
The end of the year is a great opportunity to clean up and organize your sales operations. Even if business is slow, the phone’s...
Why You Still Need an Email Newsletter
There are so many advanced technologies and software tools nowadays for sales and marketing – everything from CRM systems to automated email solutions and...
Why Customer Surveys Are Essential for Your Sales Success
Are your customers happy with you? How do you know? Many small businesses make the mistake of assuming that their customers are satisfied, without...
4 Sales Lessons I Learned from Robocalls
It seems like the only time my personal cell phone rings anymore, it's for a robocall! These calls are obnoxious and invasive and are...
4 Sales Lessons from the Water Cooler Salesman
During a recent trip to my local warehouse club retailer, I saw a sight that might not sound like a typical kind of sales...
8 Quick Cures for the Winter Sales Doldrums
For many small businesses, the winter months of January through March are a slow time of year. You might find that after the holidays...
How to Boost Your Sales with an Attitude of Gratitude
Thanksgiving is coming soon, and one of the lessons of that holiday is that it’s important to be thankful for the good things in...
How to Boost Your Sales By Designing a Better Customer Experience
Most business owners probably don’t think of themselves as being “designers.” Sure, you’re good at what you do – you know your business, you’re...
Small Business Marketing Lessons from a Closed Skating Rink
Roller skating rinks are part of the childhood memories of generations of Americans – maybe you had your first date at a roller rink,...
McDonald’s is Bringing Back the Value Menu – What it Means for Sales Strategy
McDonald’s recently announced that they are bringing back their “Value Menu” in 2018. Formerly known as the “Dollar Menu,” McDonald’s is trying to offer...
The Right Way to Ask for New Sales Referrals
One of the best ways to find new customers is to get referrals from your existing customers – but how can you get more...
What Your Business Can Learn from Senior Concierge Services
According to a recent article in the New York Times, many Baby Boomers are starting side businesses as “senior concierges,” providing services to older...
Sales Lessons from HGTV Shows
HGTV is one of the most popular networks on cable, with real estate shows about buying, selling, and renovating homes. HGTV is fun to...
5 Ways to Stay Productive During the “Slow Times” of the Holiday Season
B2B sales organizations are sometimes vulnerable to seasonal slowdowns. Whether it’s a time of year when your customers are less likely to be closing...
3 Questions Your Customers Aren’t Saying Out Loud
When making a sales call, it’s important to ask questions of your customers, and really listen to their answers. Asking questions is a great...
Want to Build Customer Relationships? Cut Down on Information Overload
A generation ago, sales people were repositories of information, and customers couldn’t make a purchase decision without consulting with sales people to find out...
3 Reasons Why Customers Don’t Trust You
The business of sales is ultimately about building trust and establishing strong relationships with customers. Good sales people know how to convey a sense...