Content Curation Pathways
Know Thy Tags – make sure that you are familiar with the key tags that your key audience is using to tag their content so that you can ensure that your analytics tools are providing you with the dashboard you need to monitor
Perform Health Checks – ensure you are spending time to monitor new content creation, modifications, tags, shares, likes, dislikes, subscriptions, followers or changes. In other words, pattern monitoring.
Monitor Conversations – carve out time every day to scan questions, answers and knowledge sharing within your key product, service, or content areas so that you can dive into them to respond, augment, thank and/or connect to other areas within the tools or discussions.
Tend the Garden Pathway – it’s important that in your cultivation activities you invest time to review pathways so as to ensure that they are meeting the needs of your members. This includes pulling inappropriate content, cross referencing relevant or simliar content, facilitate safe pathways or simply invest in time to fertilize or foster social learning as needed. What I mean by that is that it is important to facilitate an answer to the community content, watch for new content so t hat you can facilitate the conversation, answer, problem, complaint, etc. Make sure that content is linked to appropriate other objects such as spaces, pages, videos, blogs, etc.
Practice Gratitude – throughout your daily process, you should spend time to pick up the phone, send a message, mail eCards, and regular cards, send gifts, insert video highlights into online photo booth or simply put names on a marquee. Just make sure you are demonstrating
gratitude and thankfulness.
