Act fast, high-frequency competitors: Speedway SuperAmerica’s new Speedy Rewards Pay Card is now turning its members’ loyalty cards into debit cards — offering a PIN-operated payment option along with traditional rewards and an instant rollback of 5 cents per gallon for the first 90 days of use. Even better for customers, there are no bank or card brand fees attached to using the debit option.
What does COLLOQUY like here? A loyalty program operator that keeps the new ideas coming, continually expanding into more holistic rewards and recognition options. Already a points-earning program, Speedway’s Speedy Rewards program also already offers quick ways to earn free stuff and easy access to member information online and instore.
The new Speedy Rewards Pay Card seems to continue that trend, with new useful long-term offerings to customers — such as the debit option — as well as instant rewards that pay right at the pump. It looks like a way to enhance an already-strong value proposition with something fresh and current
