Partnerpedia Debuts Partner Lead Distribution for Salesforce CRM at Dreamforce Event


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Free application enables Salesforce CRM users to distribute and track leads
with their channel partners

Vancouver, Canada – November 16, 2009 – Partnerpedia
today announced a beta program for the
Partnerpedia for Salesforce CRM application
which enables users to easily distribute and track leads with their channel
partners, as well as allowing partners to register deals with them.

To be available as a free download, the application will allow Salesforce
CRM users to distribute leads to a partner on Partnerpedia and track the
opportunity throughout its sales cycle. Additional features include
automatic notifications to keep users up-to-date and a partner finder to
easily locate solution partners. In addition, channel partners will be able
to register deals with vendors through Partnerpedia.

Partnerpedia for Salesforce CRM subscribers will continue using the familiar
Salesforce interface to distribute and track leads – without requiring their
partners to be Salesforce subscribers. As such, there are no additional
costs to enable this capability for either vendors or partners. In addition,
Partnerpedia for Salesforce CRM subscribers will also receive one-click
access to the full range of Partnerpedia functionality including partner
management , collaboration and communication

To date, many users of Salesforce are still distributing and tracking
partner leads manually. Although solutions exist, complexity and costs are
the primary drivers preventing adoption.

“Having a system to track leads with partners is extremely important in
streamlining the selling process as well as avoiding potential conflicts,”
said Mark Sochan, CEO of Partnerpedia. “As channel sales worldwide continue
to grow at a faster pace than direct sales, the need for this type of a
solution grows with it.”

Partnerpedia for Salesforce CRM will be showcased at Dreamforce 09 in San
Francisco’s Moscone Center, November 17-20. To access the free beta, visit .

About Partnerpedia

Partnerpedia is the leading provider of B2B social networking and channel
enablement solutions designed to maximize business through partner
communities. Leveraging the power of social media and traditional channel
enablement, Partnerpedia helps companies market their products and services,
empower existing channels, find and recruit new partners, and collaborate on
joint projects. Designed for SMBs to enterprises, Partnerpedia is available
as a free open community, and also as a privately branded service.

To learn more about Partnerpedia, visit


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