Lexalytics® Unveils Industry’s First Wizard for Text Mining and Sentiment Analysis


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Boston, MA – May 12, 2015 – Lexalytics®, the leader in cloud and on-prem text and sentiment analytics solutions, today announced the availability of the first-ever wizard and graphical user interface (GUI) for its Semantria® software-as-a-service (SaaS) platform and Excel plugin. The new wizard, called SWIZ, is part of the Semantria Online Configurator, SWEB 1.3, and solidifies Lexalytics’ position as the industry’s most tunable and configurable text mining technology.
In addition to SWIZ, the new version of the Semantria Online Configurator™ includes layout changes and updated functionality to simplify and speed the process.

“In order to get the most value out of text and sentiment analysis technologies, customers need to be able to tune the service to match their content and business needs,” said Jeff Catlin, CEO, Lexalytics. “Just like Apple changed the game for consumers with its first Macintosh in 1984, making personal computing easy and fun through an innovative GUI, we want to improve the job of data analysts by making it just as fun, easy and intuitive with SWIZ.”

“Before, our customers had to understand the meaning of things like ‘alpha-numeric content threshold’ and ‘entities confidence threshold’,” Jeff continued. “Lexalytics provides the most knobs to turn to get the results exactly as you want them, and now our customers don’t even have to think about them.”

The updated Semantria Online Configurator (SWEB 1.3) and wizard (SWIZ) are immediately available for all Semantria SaaS subscribers athttp://online.semantria.com. To use the wizard, customers simply input the type of content they are processing (e.g., social media, blogs, news articles, etc.) and what language it is in, and Lexalytics does the rest.

About Lexalytics®
Processing billions of unstructured documents every day globally, Lexalytics is the industry leader in translating text into profitable decisions. Lexalytics deploys state-of –the-art cloud and on-prem text and sentiment analysis technologies that transform customers’ thoughts and conversations into actionable insights. The on-premise Salience® and SaaS Semantria® platforms are implemented in a variety of industries for social media monitoring, reputation management and voice of the customer programs. Based in Boston, MA, Lexalytics has offices in the US and Canada. For more information, please visit www.lexalytics.com, email [email protected] or call 1-617-249-1049. Follow Lexalytics on Twitter, Facebook, and LinkedIn.

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