Interpretations of Data


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If we did not have uncertainty we would not need statisticians says Kaiser Fung on the Business901 podcast. Kaiser is a statistician with more than a decade of experience in applying statistical methods to unlocking the relationship between advertising and customer behaviors. He leads a team of statisticians at Sirius XM Radio that is responsible for gleaning insight into customers and operational best practices. His blog, "Junk Charts," pioneered the genre of critically examining data and graphics in the mass media.

Trying a little experiment here and embedding the eBook and the podcast in the same post! You can listen along while you are reading.

Numbers Rule Your World: The Hidden Influence of Probabilities and Statistics on Everything You Do is a fascinating book from Kaiser taking you inside the hidden world of facts and figures that affect you every day, in every way.

Interpretations of Data

Republished with author's permission from original post.

Joseph Dager
Business901 is a firm specializing in bringing the continuous improvement process to the sales and marketing arena. He has authored the books the Lean Marketing House, Marketing with A3 and Marketing with PDCA. The Business901 Blog and Podcast includes many leading edge thinkers and has been featured numerous times for its contributions to the Bloomberg's Business Week Exchange.


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